Sam Parr breaks down Figma's $20 billion valuation through its revenue growth: $4.1M in 2018, $23M in 2019, $77M in 2020, $100M in 2021, and a projected $450M in 2022. Six years from zero to half a billion in sticky, recurring SaaS revenue justifies the price tag.
I heard what their valuation was, which was $10 billion. I thought, that is ridiculous. I heard these numbers, right? And then I thought, huh, that's actually not that crazy. So in 2017, they started charging customers. In 2018, they're at $4.1 million in revenue. In 2019, $23 million. 2020, $77 million. 2021, $100 million. 2022 goal, and they're on pace to hit it, $450 million. In the course of 6 years, they went from $0 to $450 million in very recurring revenue. A very sticky, sticky revenue.
