A founder created a magnetic phone pouch after noticing phone obsession at a music festival. Dave Chappelle endorsed it, and schools now buy it in bulk: one Minnesota district spent $500,000 to outfit all its buildings. The company claims $300 million in revenue in a year, with 70% coming from schools seeking phone-free zones.
Have you ever been to a, like, maybe a stand-up comedy show? Yes. And they put your phone into a pouch? Yes. They just did like $300 million this year in revenue just putting people's phones in pouches. So the story here is this guy started this in San Francisco. He was at a music festival. There's just like phones everywhere now. And he comes up with this idea of a magnetic pouch the size of a phone, has a magnet seal, and it can only be unlocked by this like base. And he's like, all right, who needs this the most? He finds out that Dave Chappelle has been talking about how he just hates that people are like on their phone, they're recording his sets where he's working out material. The whole thing would get leaked on YouTube. He demos it to Dave, tries it at one show, and he loves it. And then the big break came with schools. And now 70% of their revenue comes from schools. So like a Minnesota school district pays $500,000 to get these for all the schools so that schools become a cell phone-free zone. Kids are happier, grades go up, and the teachers are happier. They have a better environment. Have you used one? At comedy shows, they always make us do it. What emotion do you feel? Rage and anxiety. I feel rage and anxiety. Yeah, because I can't get to my phone.
