A homeowner explains how a custom visual proposal from Allison and Kate's team convinced them to buy when a 26-page technical spec had left them confused. Their competitors weren't doing anything like it.
26 pages.
Allison and Kate and their team.
For years. I had always wanted something to separate ourselves a little more from the proposal game. And we had a pretty detailed one. I mean, it was 26 pages and really. But it was spec based. It was. Engineers loved it. But if you're just standard homeowner, like, what. What am I looking at, right? It was as soon as I saw the artwork that Allison and Kate and the team put together, right? I was like, this is going to blow people away. And it was an immediate buy. It was an immediate buy for me because I knew that my territory. Nobody's doing this. Nobody doing this in my market.
