Adam SandCEO of Roofing Business Partner

How Sales Reps Overturn This Objection By Homeowners❓#sales #roofing #shingleroof #business #shorts

29 Aug 2025 · 0 min

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0:26

Short YouTube transcript (Adam Sand) presenting a sales-training prompt: a homeowner says shingles blew off and was told Owens Corning’s product (with a perceived protective strip) would prevent recurrence; the seller represents GAF and asks how to overturn that objection to win the sale. The clip focuses on objection-handling tactics for roofing sales reps.

A quick test for sales reps. How'd you overturn this objection? The customer said that shingles blew off in their backyard, and the other salesman recommended Owens Corning because it had the shirt Ale strip. And you sell our product gaf. How are you going to overturn that objection to make them want to buy GAF instead of Owens Corning with the Chernail strip? When the circumstances of the situation as it is is that shingles blew off, they think of that strip as the guarantee that that will never happen again. How would you overturn that objection?