Adam Sand argues inside sales reps selling roofing need to visit actual job sites and touch the shingles. Seeing installations firsthand and hearing from owners and installers builds genuine belief in the product, which drives better sales results than email training alone.
There would not be a better training on the product that you're selling than the jobs that you're doing. Give care training, his eyes are going to cross in 45 minutes. You know, getting his email set up, like that's not going to make you money. Like it's part of it, but there is not a better training than to bring him out to those job starts. Everything you give him has context when he had the chance to see, feel, and touch what a roof process actually goes like. You should do it the best possible way and you'll get those kinds of outsized returns where you just want the best people to have the best training, to have the best abilities to get the best outcomes. Highest likelihood that they're able to convey the value of the roofing service in excess of the price of the roofing service is to hear straight from the owner and the installers to see exactly what it is that you sell. The best possible way to sell the thing is to believe in the thing. If you just have belief, that's it. If you just have absolute undying belief and like evidence to back up your belief, then that's what creates the ultimate level of conviction in the sale. It's just a belief, and that's what helps you sell.
