Sascha CuturaSenior Partner at mws+, Regional Director DACH at yexle

Start Small, Think Big, Scale Fast

Name: Start Small, Think Big, Scale Fast
Uploaded: 2026-04-03T08:34:59+00:00
Duration: 44 s
Channel: Sascha Cutura
Description: Technology matters, but only if your team understands what it can do. The speaker argues leaders should let technology replace human work when it's…

3 Apr 2026 · 1 min

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0:44

Technology matters, but only if your team understands what it can do. The speaker argues leaders should let technology replace human work when it's better, not wait for buy-in. The formula: start small, think big, scale fast.

Chapters

People always say it's not about technology, it's about people. I both agree and disagree because I think to some extent it is actually about technology, but it's also about building capability and understand what this capability can do. And that lies within the people. So it's not, you know, it's not that you have to have acceptance always from the people, right? Sometimes you just need to be rude enough and say, you know, the technology can do this better than a human. Let's just do it. Let's not argue about it. But if we don't build capabilities within the companies, you cannot scale. So my advice is always start small, start small, think big, scale fast. And every time I have at least been involved with companies doing that together with us or with our software only, every time I've seen success.