Scott Duffy: What`s Coming Next to Build A Great Business

What's up, everybody? How you guys doing? It is Tuesday, and this is Scott Duffy, and we are just about to kick off office hours. We do this for our what Now? Academy. But today we're bringing everything to you guys live across social media. And I would, you know, it's just I actually miss. I really have missed coming on live and talking to all you guys every day. You know, last year I was on just about every day of the year once we shut down from COVID and we built a really large community. And then I got so focused on the work that I was doing in the academy that I'd been building that I got offline and we stopped coming on live. We were doing all of our work in our school. But again, I wanted to reach out today and I wanted to say hello to all of you. And if you're new, by the way, if this is the first time you've been into office hours or you have. You have been a part of our show. What now with Scott Duffy, you listen to the Whatever Scott Duffy podcast. Please say hello. I would love to say hello to you. I'm getting. We're. We're pushing out to 1, 2, 3, 4, 5, 6, 7, 8, 9 different places. And so I'm seeing comments come in, but depending on where you are, I may, or I may not be seen who you are. So thank you, Melody Johnson, for saying hello and putting your name in the comments. I really appreciate it. And how you guys doing? How's everybody doing? I mean, it feels here in Orange county like we're getting a little bit back to normal. Things are starting to open up, restaurants are opening up, not just outside, but inside. Today we learned that Disneyland is going to be selling tickets starting April 15th to come back to the park. And so I am super excited about that. And, and my kids, my kids are doing great and they are just. They're starting to see kind of a future and they're much more optimistic about kind of things going forward and getting back to school and all that kind of stuff. And you know what? And that's so important to me. And we're going to talk about this today. So today's lesson is kind of going to be about business, but not really about business. It's going to be about something really personal related to my kids. That also applies to how we treat our customers and everybody else around. So I'm going to share with you guys a story that's really personal, and I want to do that because on a couple of different social channels, I had Sent out a video last week and it got so much lift and pickup because of the topic which was around my kids, that I like to talk to you guys about that video and, and all that kind of stuff. I want to say hello to Beanie Bunnies over here. I see over here Beanie Bunnies. I see Melody over here. I see Steve. I see Steve and Melissa and I see Hector and George and I see Michael. You guys, thank you so much for joining. We're going to give this just a second to propagate out across the channels. But, but while we're waiting, if you have any questions about your business, specifically what to do now and really what's coming next in order to build a great business, please make sure to drop them in the comments. And I want to make sure to do the best I can to answer those questions for you. Like I mentioned, really fired up this morning, we just found out tickets go on sale for Disneyland April 15, which by the way is a pretty polarizing issue because it seems like where I live in Orange county, people live in one or two camps. They either love going to these kinds of amusement parks or they can't stand going to these kind of amusement parks. I'm one of the kind of people, I like going. I think it's a lot of fun. So I'm pretty fired up about that. So let's talk about this video for a second.

Last week I shot a. And I posted a video that was about a situation I had with my daughter and I wanted to share. So my daughter, first of all, my kids are just my world. My kids are my world. I love my kids to death. I do anything for my kids. I die for my kids. And I think as parents, as entrepreneurs, as business owners, what tends to happen is we get busy. And so there's times in our lives, there's times in our kids lives. There's times in these cycles where we may be more present than others. Life happens. We get busy in business, right? We get busy in this thing over here. For someone like myself, I'd gone through a divorce and it created some separation for a little bit. We weren't as close as I would like to have been. These kinds of things happen, right? They're just life. But as parents, what we still may try and do is, is give everything that we have to the people or the things that we love. So in this case, my kids. So what happened was this probably was a few years ago, I was going through divorce and I wasn't seeing my kids quite as much. Because of what was going on. But I was giving them everything that I had. And it was my birthday, and I remember I got a birthday card. It was for my youngest daughter, and she was probably seven, maybe six at the time. And the card was really have. The card showed on the really small, and it had written all over it, and it was taped up, like, all around, like, so it was really hard to get into. And it had little things in it on the outside that it said, like, don't open this in front of other people. Don't read this card out loud. Things like that. So I'm thinking, this is my girl. Like, this is going to be some kind of love letter.

And I opened it up, and inside the card, it said that I wasn't a good dad.

And it absolutely broke my heart. Every cell, every breath in my body was just like. I was totally devastated. And I was like, how is it possible that my daughter, who I love so much, how is it possible that that's what she's experiencing?

And so I asked her, and I said to her, I said, I said, I said, I just have a question for you. I said, you know, I, I, I love you so much. I give you everything that I have. Like, like, you're all that I think about. I do so much. I do this and this and we do this and this and that together.

And she looked at me and she said, this. She said, dad, but we never make slime.

And I was like, what? And she's like, but we never make slime. Like, she's really into, like. Or was into that slime stuff that kids get into, that you, like, twist and you pull and you turn and stuff. I don't get it. Like, I think it actually feels kind of gross. She's like, but you don't make slime with me.

And I thought about it, and I was just like, wow. And the question that I have is, do you have a business? Do you have a product? Do you have a service where you may be putting everything in? You may love your customer, you may care about your customer, you may want the most for your customer. You may be a thousand percent in, but you just miss.

You know, there's a great book out there about love languages. Four to five love languages, whatever it is, right? And one of the things it talks about is, it talks about how people communicate and how they experience love. And one of the things that the book says is there's different ways we do it. So, for example, one way is through physical touch. Physical touch is what makes A person really feel connected and love. Another way that people experience love is. Is through words of affirmation. Another way is through quality time. Another way is through acts of kindness. That's four. I think there's one more. What did I miss? If you. If you know what I missed, make sure to throw it in the comments. So we experience love in these different ways. And so I was like, okay, so number one, she wants me to make slime with her. So it doesn't matter what I do. It doesn't matter what I do. Unless I'm doing that, she's not going to really feel it and experience. So then I asked her, I said, sweetheart, I said, I'm just curious, how do you feel love most? What happens? What do you feel like? What is it? Is it something I say? Is it like words of affirmation? Is it when I hug you and I touch you and I love you? Is it physical touch? Is it acts of kindness? I go and I bring you something like a present. Is it whatever? And she said, dad, it's when we do things together, it's quality time. And she said, it doesn't matter how much, it's just that you're there and that you're present. And I was like, wow. And so I read this book about the love languages, and I didn't realize that it also related to my kids. I didn't realize that it also related to my customers. Because the idea being, if you don't know what really drives people, you could be doing everything you think is right and. And you could be totally wrong and you're not connecting. You see, here's the thing. I could hug her all day long and she wouldn't experience it. I could tell her all day long and she wouldn't experience it. I could do all these things all day long, she wouldn't experience it. It's not until I do quality time. And so for her, what I realized is it's not just about quality time. It's about quality time and also making slime. Making fricking slime. So, gosh, I wish I could pick this up. I'd show you. So what I did is I became like the Buddha of slime. I actually went out there, I learned how to make it. I, like, got on TikTok and found these videos. I did all this stuff because I wanted to try and get into her world. And this is really important because I'm not just talking about kids. I'm talking about customers also, right? What do you know about your customer? What does your target customer avatar look like? Who is it? Are they male and female? What age are they? Where do they live? What do they care about? What types of things do they contribute? What do they aspire to be? What's their vision of the future? What are they trying to move away from in the past, right? What do they really need? So what I did is we ended up together creating this, like, whole slime factory. So we've had it now for years. And I've got an entire set of shelves in my kitchen and that is dedicated to different kinds of slime and making slime. I've got gallons of glue in my house for making slime. I've got boxes of shaving cream for making slime. But here's what's really important. What's really important is that we not only can ask our kids, but we ask everybody around us. You know, I always. I always talk about the same thing, right? It's. It's ask your customers not just what's most important to you, but what has to happen. How do you know? How do you know that you're getting what you want? And what they'll do is they'll give you their buyer blueprint. They'll give you their recipe. They'll give you their recipe for.

For. For. For being successful, like their recipe for selling to them. So again, I wanted to show. So what I did is I really invested in this. I got in this card. It broke my heart saying that I wasn't a good dad. I asked Lexi, I said. I said, well, well, I do all these things. And she said, but you don't make slime. Right? Found out what was important to her, which love language. She said it was the quality time. So now we have quality time around slime. That's where it started. But here. But here. Here's where kind of things really took off. So then I asked her for more. What else do you do? Like, I was really looking at what she did. She loved playing these games that I didn't necessarily get right? They're not my thing. Roblox, if you guys have heard of Roblox, and there's some others. And anyway, so what I did is I was like, I want to play. And I. I created an account with her. We named it with her. We created a. We built an avatar. I gave her an account, like a. A bank of, like, credits so she could build my. My avatar and stuff like that.

And things changed. So anyway, Father's Day came along. It was later. I got another card, and it Said I was the number one dad and all. The only thing that it took was asking her and finding out what was really most important to her and what has to happen or how she knew and experienced love. That was it. That was it. By the way, the card I read on the video that's around social media right now, I read the card and I show the card that she wrote and it was pretty funny because she said that I had stepped it up a few notches. And so that was, that was really cool. So I wanted to share, to share that lesson again. This doesn't have to be all about business, by the way. If you have a question about your business, please throw it into the comments here and let me do the best that I can to help and also let me just use this time to share with you. We're getting back out again. So my next event I put together three times a year I put together an amazing event series where we get together for three days. We do these once in a lifetime incredible experiences together and boy do we learn. And boy do I bring in the best of my, the best for my network. And we help people to grow and we're committed to each other's success together. If you want to learn more about our cat or you want to learn more about the Mastermind, go to ScottDuffy.com mastermind to learn more. ScottDuffy.com forward/mindmind to learn more. And if you have questions, there's a place there that you can schedule a time to, to, to connect with me or somebody on the team. We can answer all of your questions. So today, first of all, I want to say hi to a couple more people. I'm seeing their names pop up first. I see Tycy, I see Ken Walls. Great to see you, Ken.

Super cool. Okay, so we talked about my daughter. We talked about five love languages. We talked about not just using these five love languages to learn how to be better in a relationship with like a partner, but also getting connected to your kids and learning what their love languages are.

So what else? What else I want to talk about today? What I want to talk about today was I want to talk about.

Vision and I wanted to talk about really getting clear and manifesting what it is that you want most. I want to share a story. I think I may have shared some of this last week.

I'm going through a program right now. So I, I, I study meditation, I study yoga. I've been going through a process for the past 18 months studying Kriya yoga. I'm now connected and going through another process with the Chopra center and Deepak Chopra. And one of the things that I've really been focused on is not only creating a vision, but also manifesting that vision. And so I have gone out and I've talked to a lot of my friends over the last month to ask them how they vision and how they see themselves achieving and experiencing a goal. And one of the things I've shared with you guys in the past is a conversation that I had with Sean White, you know, who won the, the X game, like more X Games than anybody, more sbs than anybody, three Olympic gold medals, the super like snowboarder and skater. And I share with you.

I asked Sean this question. I asked him how he goal sets and how he visions. And one of the things that he shared with me was that that when he is thinking about what it is he wants to achieve, he doesn't think about it from, from the standpoint of I want to hit that goal, just get to that goal. What I want to do is, I want to experience what he does, is he gets past the goal. And anytime he's meditating, when he's thinking, when he's visioning, he's already achieved it and he's looking backwards and having achieved it. And by the way, this, this lesson is something I have heard from so many top performers. Like, it's the little things, right? It's like when I used, with Tony Robbins, we did this thing when I used to speak for him, I spoke for him like 200 times before I was 21, 22. What we would do is we would teach people how to break wood karate style. We had this, like, we had this, like, this lesson that he taught us. And he used to say, look, if you want to learn how to break wood karate style, you can go to a martial arts dojo and you can wait till you're a black belt to try, and it might take you three or four or five years or whatever it is. He said, or if you want to be successful, if you want to be successful. He said, scott, there's two ways to learn. He said, there's number one is trial and error, which costs you a lot of time and money. And number two is to model. It's to model three things about people that you want to follow. Number one, what are their beliefs, their belief systems, and what is a belief? A belief is an absolute feeling of certainty that you have about something. So what are their beliefs? What do they feel absolutely certain about? That's number one. Number two is model their strategy. And number three is to model their syntax or the order in which they do things. And what he used to say is, it's kind of like baking a cake. There's an order in which you have to do things. Put in the ingredients, stir it up, put it in the oven, let it bake. In order for this to be a successful process, if you start baking before you put the ingredients in, it doesn't work. So what we did is we break down what you had to do to break wood, karate style. What are your beliefs? What's the strategy and the syntax or the order in which you did things and what we do. Awesome book, by the way. Post Corona by Scott Galloway. I highly recommend it. What we would do is we would hold the piece of wood like this, and the person would walk up and we take them through this process. And then their job was to strike and break the wood. And what we have them do is we'd have them write their goal on top of it. So here's what would happen. 90% of the time, the first time somebody tried this would be what? And they would be back here. And their goal was to get to the goal. And so they come back and they strike. And they fully extend their hand to the goal, and they would touch it, but they couldn't break through. They couldn't do it successfully because that's all they saw, was getting to the goal. And what you teach them is they actually have to get closer, which is really uncomfortable at first, so that when they strike, they don't just get to it, but they're able to get. But let me see. But they're able to get through it. Does that make sense? Now, the number one mistake that people make when they're learning to break wood, karate style is when they get close. Okay? So they're right here and they come back, right? And this will take them through it, and they'd be able to do it. What they do is their fear starts to take over, and even though they're perfectly positioned, right before they strike, they step back, and so they just get to the goal. So, again, what I found in terms of visioning is the people that I know that I respect the most, that are just like the best of the best at whatever. And, you know, whether it's billionaires that I'm friends with or hundreds of millionaires or athletes, top performers, whatever it is, is what they do is they never vision getting to the goal. When they're visioning and they're meditating and they're Manifesting, they have already gone beyond the goal. And what they're doing in their time is they're looking back. So the great example of Shaun White, when he told me that when he wanted to compete in the first and he wanted to win the gold in the first ever snowboard thing in the Olympics, what he did is he's like, I gotta get past it. So he did, he. His real goal was being on the COVID of Rolling Stone magazine. And so what he did is he put together, he had a custom made outfit made. And what he would do is he would get up during the daytime, in the morning, and he would dress as if he was going to the photo shoot for Rolling Stone magazine to be on the COVID right? This is way before the Olympics. And he would do that because the assumption was he had already, this is the thing, he had already won the gold medal and that's why he was getting dressed up to go to the photo shoot on Rolling Stone. So that's what he did, is he focused on that. He would get up, he would go through the whole freaking ritual. And by the way, he won it. And when you look, if you, if you Google Rolling Stone magazine, Shaun White, you'll see the outfit that he visioned in in order to win the gold. Does that make sense? So again, it's like the micro adjustments. It's the little things, the little things that make the biggest difference. You know, you make most people think, if I want to get from here to there, based on where I am today, I may have to do so much. These big, huge things. Let me just tell you, if you make a 1% change in what you do, and you got 1% every day, right? Over a day, a week, a month, a year, this is what happens. Exponential growth. We call that exponential momentum. For those of you who saw David Meltzer on my show last week, we talked about this, we talked about the power of exponential growth in the universe. That it's not about doing one thing for five hours on Saturday. It's about putting in five minutes of time each and every single day and developing momentum. And that momentum drives you forward, that momentum becomes exponential. And that's how we, that's how we grow. Another thing about Sean that I thought was, was really awesome. And this, this helps to teach you about the athlete. The, not just the athlete.

This is the mindset. This is the mindset that you have to have if you want to be a top performer. This is the mindset of somebody who's won more Olympic medals in his sport, gold medals, More spies and more X Games than anyone else on the planet. He told me this story. Freaking so cool. He told me the story about how he was. They had practice runs before, like, the final runs in order to, you know, for. For his. For snowboarding, for the Olympics. And I don't remember exactly. For some reason, I think that he may have been behind. I. I don't. I don't remember exactly. But he said that, you know, oh, my God, this is my last run. I'm gonna push myself as hard as I possibly can. Check this. So what he did. What he did is he pushes himself on his last. Between real runs, on his last practice run, as hard as he can. And he told me he had the worst fall, the worst wipeout he had ever had in his entire life.

The worst wipeout he had ever had in his entire life.

And so I asked him, I said, what did you think? That was my first question. What did you think? What was the. You wiped out before you got in the lit to win the gold. The first ever gold in the Olympics, and you freaking wipe out worse than you've ever done. What's the first thing that comes to your mind? For most people, the first thing that would come to their mind is. Is the thing that they fear most. And they look right at it and they go there, I don't want to fall. I don't want to fall. I don't want to fall. Don't. If you study nlp, you're giving yourself a command, right? I don't want to fall. You're basically saying, fall. And what would happen is you would go and fall. What he did, he said, my first thought in my head was total excitement and joy. And he's like, I was so excited. And I'm like, you just had the worst fall you've ever had. Why are you so excited? He said, because I never fall. And he said, so if I fell and I wiped out that hard, I knew in my head, because I practiced so hard so many times, I've done this so many times, I knew that the odds of me falling again were, like, nothing anytime soon. So he said, I knew I could push it even harder because I got that fall out of the way. And guess what he did. He absolutely crushed the run and he won the gold. So again, it's all about kind of like the. The athlete in that. That. That. The top performer in that. That particular mindset. So.

Yeah, so that's fun. All right. Does anybody have a question? By the way, the mastermind, Scott W.com forward slash mastermind. Please check it out. We're going to be at Sunday at Utah, June 15th to 18th. We have an incredible group coming along. We're a thousand percent committed. Thousand percent committed to your success. We've got a couple great once in a lifetime activities that we're going to do. We've done things like we've jumped out of helicopters with the Navy seals and we have gone like behind the scenes with a global head of the seals on a tour of the base in Coronado. We've gone behind the scenes with the New York Yankees like crazy, with GM Brian Cashman, crazy, like experiences we've done. We've gone fly fishing outside of Jackson Hole and a billionaire's private reserve. And this event is going to be no different. Scottdevi.com forward/mastermindsundance June 15th to 18th.

Let's see, you're reinforcing when you keep saying over and over, embrace the failure. Yes. So somebody's saying here, and I'm sorry, I can't see your name. You reinforce it when you keep saying it over and over and over, Right? So like if he fell, if Sean fell and he was like, oh, no, like I'm gonna fall again or oh, no. And that doubt crept into his mind. It's like this. And this is where I'll end things today. I've shared this story before. Learning how to drive a race car. So I went, I learned how to drive a race car. I did kind of that indie track, like a track thing, like a Formula one track. I was in a Ferrari Modena and, and I had a trainer, a drive trainer next to me. Next to me, an instructor. And here, here's what they teach you when you first get started. By the way, there's an instructor sitting right next to you. At least in my, in my thing, turn slightly, hand on the wheel, just like this. So they can make micro adjustments. Okay? And here's the thing. You're so locked into the road, you don't even realize they're there. The first thing they say when you get started is they say, keep your eyes up and focus on the horizon. Focus on where it is that you want to go. Now, for all of us in life, we can look down the road and we can focus on the horizon. And it's pretty freaking easy when we get started. And when you're going 5 miles an hour, 10, 15 miles an hour, it's really easy to look down the road. But here's the thing, the faster you go and the more things in your Business that come at you. The more things in life that come at you, the faster it goes by. What happens is you stop looking down the road, and you drop your eyes, and you start to look at what's right in front of you. If you're a.

Like a skier, it's called looking over the tips of your skis. And what happens is when you look right over the tip, what happens is you see every, like, bump, rock, everything, like, right in front of you. If you're a driver, what happens is you look right over your hood as a result of looking right over the hood. What you do is you make these really fast, quick, quirky adjustments. You, like, do this for everything. Now, five miles an hour. This doesn't do anything. 150 miles an hour. This will take you into the wall. So the second thing that you learn how to do is crash. That's right. You learn how to crash. Right, let's go back to Shaun White. Okay? You learn how to crash.

So.

When you learn how to crash, what happens is you. You're kind of cruising along, and at the last minute, like, when you look like you're comfortable, instructor taps the steering wheel, maybe gives a little bit of a thing, like a little bit of a tug. What happens is when that happens. Oh, my gosh. What's the first thing that happens? Like, you feel totally out of control. And when you feel. When you feel out of control, you feel unconfident, you feel uncertain, you feel a tug somewhere in your life that you weren't expecting. What happens to most of us is we focus immediately, instantaneously. If we haven't trained our mind, like Shaun Whitehead, on the thing that we feared most. And so, for a race car driver, that's the wall. So watch what happens. What happens is, boom. Tug. I go to the thing that I fear most. My eyes go to the wall. And my eyes go to the wall, pulls my head and pulling my head, pulls my shoulder and pulling my shoulder, turns my hand, and that's what takes me into a crash. It's your mindset. So what they do is as soon as they tug, they know you're going here. And as soon as your eyes go here, they take their hand and they put it up against your helmet and put a little bit of pressure. What happens, it brings your eyes back to where it is that you want to go, which pulls your shoulder, which turns your hand, and which gets you out of crash onto the path that you want to go. So the question I have is, what are you doing mentally in order to make yourself stronger each and every day. What are you doing mentally to make yourself stronger each and every day? Because at the end of the day, that's really what this is all about. It's all about mindset. I remember the toughest part of my life. I was doing all the business stuff, right? And I called, I called. Dave was on last week. I called my friend Dave and I go, dave, I don't understand. I said, I. I've worked for some of the most incredible entrepreneurs on the planet. My network is freaking insane. Like, I interview these people, I'm doing all the right things in business. That's what they're telling me. But the results aren't changing in my life. And when he said to me, he said, scott, starting today, we're going to stop working on your business. We're going to start working on your head. And that is the day that everything changed. So again, what are you doing to feed your mind.

And how are you taking care of yourself? And.

I'll tell you, one of the ways that I feed my mind is just talking to you guys. One of the ways I feed my mind is I love doing this is just coming up and. And talking and sharing. I love. You know, one of the ways I feed my mind is, is I exercise. When I. When I feel frustrated, if I feel stuck, if I feel whatever, you know, immediately what I try and do is I exercise, I move. Remember, motion creates emotion. Motion creates emotion. You change the way that you move, you change the way that you feel. Okay? So the example would be, most of the time for us, if we feel frustrated, we feel stuck, we feel tense, we feel tight, we feel whatever. Next time you experience that, notice, just stop and don't change anything. How you are, like, how is your body? How are you sitting? Are you tight? Are you. It's the body. The way we use our body sends a different signal to your brain. Let me give you an example. If I were to ask all of you to describe a person who was depressed, super easy to do, you could all do it, right? Person who's depressed without even seeing them, their eyes aren't up, Their eyes are down, their head is down, their breathing is shallow, their shoulders are rolled forward, right? They're breathing in a certain way. We all know this because we've seen it, we felt it. Now, if I asked you to do this one thing, just put your eyes up, okay? Where it's a whole different thing, but where you. Wherever your eyes go, since access to different parts of your brain, put your eyes up like this. Bring your shoulders back. Okay. Stand up straight. Put a. Or sit up straight and just put this stupid happy grin on your face, like laughing grin. If you just change your posture in this way, there is absolutely no way that you can be sad. There's no way. There's no physical way. Because the way that you're using your eyes, the way you're using your body, sends a completely different signal to your brain. Motion creates emotion. So if you're feeling stuck, you're feeling like the best thing you can do is walk. The best thing that you can do is get outside and move. By the way, if you take a look at people like Bill Gates and Steve Jobs and Albert Einstein, you take a look at, at the most brilliant minds or some of the most brilliant minds of the past bajillion years. There's one thing. When you study this, study this, there's one thing they all have in common. They walk.

I didn't say they go to the gym. I didn't say they were doing a keto diet. I didn't say that they were getting certified to do something. What they do is they walk. They understood this principle, and so they built walk into their day. And if they felt stuck, they would walk, right? Because motion creates emotion. Change the way you move, you change the way that you feel. All right, I'm feeling good. I hope you guys are feeling good. It is Tuesday, and we're going to be back on Thursday. We have a very special guest, Seth O' Byrne from HGTV's Hot Properties. Seth is not just an awesome realtor dad, all that kind of stuff. He just. He's got an incredible mindset. He's a wonderful businessman. And he's going to come on Thursday, same time, 11 o' clock Pacific time. And we're gonna have. We're gonna have a talk and I invite all of you to. To chime in and ask Seth.

Your. Your questions. He is really, really a superstar. We talked a lot about the what now? Academy, my academy. And, um, basically I just want to share something. So we are making a big pivot this week. It's planned.

But I just wanted to share. We brought people into the Academy as Beta users in the past. We opened it up to more users. Our business, though, is not. We're not a direct consumer business. So last week we actually closed it off. So you can't access it anymore unless you come through one of our partner companies. Our business is we actually build online schools for big companies. We build schools for big companies. So the example is one of the biggest shifts that you're going to see in America over the next 10 years is a shift away from people relying on universities and colleges for education and toward people getting their education from big companies. Let me give you an example. Here's a great example. So the, the example would be if I want to be like the best engineer in the world, I don't necessarily need to go to Stanford anymore and I don't necessarily need to come out of college. 200,000 in debt. Two weeks ago, Google launched one of their new ventures, Google Academy. And with Google Academy for engineering, for $39 a month, 39 bucks a month for four years, you can become credentialed. I believe you can get a degree. You can also get a job interview with Google when you finish. So what they're doing, what Google is doing is building this incredible brand affinity, right? They're providing an insane education. They're providing, they're building, they're developing their own workforce. That is the future of education in America. And so what we do is we actually build the online schools and all the branded content and all the branded community, all the certification programs, the degree programs. We do that for big business. That's what we do. That's what the what now Academy is. We teach. We provide the platform for companies to teach their customers what to do now and what to do next to build a great company. That's what we do. So I want to thank all of you guys that were a part of all of our betas and we're keeping you in it forever as a thank you for all of that. If you have a business where you want to provide an online learning environment for, for your customers, make sure to reach out to us.

And, and that's all I got today. I hope you guys have an amazing week. Make sure to join us on Thursday with Seth o' Byrne as our, as our special guest from hgtv. Number one show hot properties. Seth will be here. Make sure to check out scottduffy.com forward/mastermind. Check out the next event I have coming up June 15th to 18th. And again, if you are trying to create a learning environment, want to create a learning environment or talk about how to do it, please hit me up on social media and we'd be happy. Either me or somebody from the team will be sure to, to reach out to you. You guys have an amazing day and we'll talk soon.