Most people try to say everything instead of being clear. You get 4,000 to 10,000 messages a day, so the ones that matter get lost in the noise. The fix: stop being comprehensive and start being comprehensible.
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When we're thinking about like that and talking about human-centered communication, like for people who don't really fully understand what that means, you know, what does that look like? What does that look like day to day?
So a couple of things. One, I think I mentioned to you all in another conversation, a colleague of mine talks about how we have become, we tend to communicate in a way that is comprehensive. At the expense of being comprehensible. So in an attempt to tell everything, everyone everything, we actually say too much. And we're getting anywhere from 4,000 to 10,000 messages every day as humans from internal, external, just noise that we end up missing the boat.