#63 - MM - Prepare for 2020
28 Jan 2026 · 2 min
Jeff Watson, Luke, and Sam discuss 2020 planning priorities: ramping up video on YouTube and Facebook Watch, testing new platforms, and staying visible to customers. They're launching a series featuring dealership owners talking about business longevity.
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Hey, happy Monday everybody. Hope you are geared up for an amazing week. You've got a lot of good to do's on your list and you got a lot of your to do's done last week. Luke, what do you got going on, man? We got a couple more weeks left in December, year end stuff. What's happening?
So you know me, I'm a numbers guy. So right now I'm looking at trying to get my books in order. But a couple things have really come to my mind. Things that I wanted to do it the first year that we didn't accomplish this year that was having more presence on YouTube and Facebook. And you know, we talked last week to maybe the car guru when it comes to YouTube. And so I've got in my mind I've got to get this going before the end of the year. We got to do it. And then I'm sitting there watching Hulu Live and every commercial is Facebook watch. So I'm kind of interested to see if this Facebook watch thing is going to start challenging YouTube. You know anything about that?
You know, I don't, I've seen it. It's interesting. I definitely try to put some more long form video on Facebook which I think would fit their watch platform, which is their, I assume it's their rival to YouTube.
I would think so. And I just know that, that it's such a powerful platform that we can't really snooze on any of it, can we?
I don't know. I think you got to test them all right.
You have to as much as you can. They've got to be out there. We gotta, gotta stay in front of people. I think Sean Hayes talked about that. You can't, you can't worry about what people think. You've got to be out there. You've got to make people notice you. Right?
Yeah. And it's all about taking examples from dealers around us that are doing things and doing it right hopefully and we can emulate them. And stay tuned for our upcoming series this month.
Yeah, we've got a lot of, we've got a lot of cool people who have started dealerships and had some ups and downs, but really go over what's important in our business and how, how to have that longevity that we're all looking for.
A lot of great episodes coming up. Stay tuned for Thursdays and the subsequent weeks through the end of the year. Hope you guys are having a great week and really killing it.
See you.
Sam.