Shereene IdrissBoard Certified Derm, Founder and Chief Nerd

Aging and Wrinkles Part 2 #shorts

21 Nov 2023 · 1 min

Watch on YouTube

0:35

A short YouTube monologue criticizing the beauty industry’s oversimplified, single-ingredient marketing (e.g., vitamin C for hyperpigmentation, hyaluronic acid for hydration). The speaker argues for multi-ingredient approaches to effectively target discoloration—especially using over-the-counter products—and cites founding the brand Pillow Talk Derm; closes by inviting viewer questions or comments.

Chapters

Unfortunately, the beauty industry wants to dumify things because once the consumer hears a word, it's clicked in their head and they no longer need to be sold that that word or ingredient is going to help them. When it comes to hyperpigmentation, people think vitamin C the same way when it comes to hydration, they think hyaluronic acid, and they no longer question whether or not that is the most efficacious way to get the desired result. It's never about a single ingredient story, and that's why I started Pillow Talk Derm. You need a multi ingredient approach to target discoloration effectively, especially when only using the counter products. If you guys have any questions or comments, let me know below.