Shereene Idriss explains why skincare interest exploded after 2020 and why people now recognize ingredients like glycolic acid. The real win isn't aggressive treatments but consistency over intensity.
And I think that is actually changing because it hasn't been until 2020 where the population has opened their eyes to skin care and all of a sudden it's like we've discovered sliced bread by understanding now what glycolic acid is. And now, because the population and the masses understand skin care, I feel like germs can finally put an emphasis on how do you proactively take care of your skin versus just being reactive and hence why I personally always say consistency over intensity. Cuz you don't want to annihilate your face in order to get fetal skin. You want to baby your face so it stays fetal your whole life. Let me know if you got questions below.
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