How a member agency increased sales by 63% year over year.

Brent Kelly from Specialty Risk Insurance in Missouri credits a 63% sales increase to Sitkins Group's approach: picking a niche (agriculture), doing a few things exceptionally well, and building a leadership-driven culture.
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Hi, Brent Kelly here of the Sitkins Group. Excited to share with you another powerful testimonial. Great example of what agencies can do when they really follow a process and commit to being that best version possible. You can see here a pretty incredible stat on my background here. This is from Specialty Risk Insurance. You can see here on the COVID of Rough Notes magazine for November of 2020. And they're based in Missouri. Fantastic agency for so many different reasons. And I want to share some things that really stand out because people ask, you know, how do you get results like this in a pandemic year? And all the stuff that was going on in 2020. Right. A big challenge for the year. Well, first things first. I do want you to understand that this number is an absolute true number. This is based on January to November. We don't have the December numbers in for 2020. So this is based between January, November of 2019 to January, November of 2020. And again, we're going to see the December's numbers come out very soon. But this is pretty incredible, the fact that they were able to achieve such growth during a difficult year. And, you know, people ask, how does specialty risk do it? And there are a lot of different areas that they did great things in. But I really want to focus on the simplicity of the professional fitness experience that we teach and talk about and that specialty risk lives out every single day. The first part is clarity. You know, if you ask specialty risk, who are you? Where do you want to go? How are you going to get there? They have a plan. They know who they are. You can see here from the COVID of the magazine, and it says there too, they have an ag specialty. They're a niche ag type of agency. They know who they are. They know the clients they want to work with. They know how they're going to approach them. They're very clear upon that. There's no guessing. They also have consistency around that, which is part two of our profit experience. Consistency. Let's find the very few things that we are going to do exceptionally well. We're not going to do 100 things. Let's do a few things really well and go deep in those areas. And that's what Specialty Risk does. And the last is a commitment and a commitment to themselves, a commitment to their clients, a commitment to their community. But the commitment starts with leadership. Leadership is so vitally important. And this leadership team, especially Risk, they walk the walk. They don't just say things and walk away. They practice what they preach. They live it out. They model excellence. For their agency. And it all starts with leadership. And they have a commitment, top to bottom, to to achieve things at the highest possible level. So you can see here on this page more information about our programs. If you'd like to learn more about how to become part of our private client group, how to work directly with Sitkins in different capacities, check out the information below. We would love to start a conversation with you. All the best in your success.
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