How an insurance agency increased their organic growth from 5.5% to 13.9% in two years.

A short YouTube client-success video featuring Brent Kelly (VP, Sitkins Group) describing how Atlantic Shield Insurance Group raised its organic growth from 5.5% to 13.1% and then 13.9% over two years. The video credits teamwork, agency-wide buy-in, disciplined processes, and Sitkins’ guidance as key drivers, and ends with a call-to-action to learn more about Sitkins.
Chapters
Hi, Brent Kelly here, vice president of the Sitkins Group. And we love to share client success stories, especially when our clients become great friends. And that's certainly the case here with our partners and friends at Atlantic Shield Insurance Group in South Carolina. You can see here the two agency principals, Eric Loesch and Hill Shaw. Great guys, great leaders in their community and with their agency and of course their entire team here that was featured as Rough Notes Agency of the Month in June of 2020. Certainly it's been an interesting year for all of us, but it's. But Atlantic Shield has exemplified what it really means to be committed, to be an agency that says, you know what, we're going to challenge ourselves to have constant and never ending improvement. Now here's the thing that Atlantic Shield did so well, and I want to share their success with all of you, is the fact they realized that even with great leaders and hard work, that it's really hard to do it alone. We all need a team. We need to have buy in from everyone. And so Atlantic Shield was committed to making sure their entire team bought into the mission and the vision and the critical behaviors and understanding that the metrics that go along with that and being just focused on doing the right things, the right people at the right time. And the results speak volumes. A few years ago, their organic growth rate was at 5.5%, which is pretty good actually. It's pretty average amongst agencies across the country. And you can do OK at 5.5%, but that certainly wasn't where they wanted to go long term. They wanted to increase and they had the capability and the people to do it. They just needed some direction. And so the next year, after working with us, they went from 5.5% organic growth all the way up to 13.1%. So over double the organic growth. After taking traction with some of the things that we're working with them on as far as their entire agency. And this year, even in 2020, Covid and everything, they increased that to 13.9%. Now I know the leaders here would say we should be even higher than that, but Covid has been real, but they still have had great success, certainly way more, more than double we see out there the national average of organic growth rate. And it really comes back the fact that you can't have success, right, if you're not understanding that it's the power of process. You can't have success if you understand that it's not just information, but true transformation from every single person on your team. And you can't have true success if it's just a segment or a part of the agency versus the entire agency working together. I'd love to share success stories. If you're interested in learning more about Sitkins and how we work with agencies like Atlantic Shield, click the information here on this page. Thanks.
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