Stacy L ChinFounder, KeepYourEquity · I get the government to write you checks

Win New Business: Better Proposals, Stronger Strategy! #shorts

2 Aug 2026 · 0 min

Watch on YouTube

0:20

In this concise YouTube short, Stacy L. Chin advises agencies and companies that winning new business now hinges on the quality of proposals rather than sheer volume. To craft superior proposals, she highlights five critical areas: conducting deeper customer discovery, aligning tightly with agency expectations, ensuring robust compliance, structuring workshops more cleanly, and developing a thoughtful commercialization strategy that considers optimal timing and placement of technology for both short‑term and long‑term objectives.

Agencies want to see quality over quantity, and the winners in this new environment will be the companies submitting the best proposals. That means you now need stronger customer discovery, tighter agency alignment, better compliance, cleaner workshop structures, and importantly, a more thoughtful commercialization strategy around where and when to apply your technology for your short and long-term goals.