Las redes sociales no son un catálogo de ventas.
In this short YouTube segment, the speaker addresses a construction company's social‑media routine. He stresses that posting daily is important, but the posts should primarily entertain or educate the audience rather than constantly push sales. He argues that followers will not stay engaged if they are bombarded with sales pitches all day. Instead, he recommends a content mix where roughly seven to eight posts are educational or entertaining for every single sales‑oriented post, using this ratio to keep the audience interested and maintain followership.
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