Short Q&A from a YouTube video about tactics to reach a seven-figure run rate for a fractional CFO practice. The speaker recommends paid, selective networking groups (e.g., Vistage, EO, Fistage) as high-ROI lead sources because membership filters for serious, growth-focused business owners; these connections have been instrumental to the firm's growth.
Chapters
For those that want to get to that seven figure run rate. Tactically speaking, what have you found in your firm that works as far as getting qualified leads in the door? So if there's somebody that's like gosh I'd love to be at that seven figure run rate, what advice would you give to them about what works? Lead generation perspective?
Yeah, I think some of our biggest ROIs have come from networking groups, specifically ones that you pay for where you're going to it's going to naturally weed out some of the lower end less qualified where you might have some of that at chamber events. However it's a different game when you are in fistage or EO or some of these other networking groups where you're going to pay a good bit because you're getting people who are really serious about their business and wanting to grow and so you know making connections there has been instrumental to the growth of our company.