Dirt Rich Summit Recap

Scott Bossman, Mark J. Podolsky, Mike Zaino, and John Burnett recap the 2026 Dirt Rich Summit in Austin. They covered live deal coaching with participant Ilya, how the Land Geek team has evolved, and why competition strengthens the community. The hosts stressed grit and networking as keys to generating car-payment-level passive income.
Chapters
Hey!
I once dined on steak with a candle's soft glow, but the bill left my savings despairingly low. Now wisdom has taught me, so simple, so grand, Eat baloney, buy land.
Eat baloney, buy land. Trade the fork for the deed in your hand.
Skip the filling, let the sandwiches stand. Your fortune will grow when you buy your own land.
Hey everybody, welcome to Land Geek Nightcap. Good to see y'all here. We just got back from the Dirt Rich Summit in Austin, Texas, and, uh, rather than come in here tonight with some big prepared topic, we're just going to talk about what happened. This, this weekend was pretty darn special. We had, uh, we had people doing deals in real time. We had coaches dropping absolute knowledge bombs. We had students sharing wins all weekend. We had people making connections. We even had a real interaction on stage where one of our participants talked to a potential buyer on the phone in front of 150 people. But, you know, I think the coolest part was you could actually feel the momentum in the room. And you look around the room and realize that, you know, people are buying land, people are selling land, they're building businesses, they're changing lives. So tonight we're gonna pour a drink and, uh, just kind of, uh, relish in the victory, right, of having a successful Dirt Rich Summit. And we're going to talk biggest takeaways. So tonight, fellas, let's do intros. Uh, the man who started this whole crazy thing, who brought us to Austin in the first place, Mark Podolsky, the Godfather himself. Thanks, Mark.
I, I can see that there's an in-group And an outfit. Where's my hat?
Yeah, where's your hat? Yeah.
Yeah.
I mean, there's no hat with that hair. That hair does not need a hat.
Yeah, thank you.
Yeah, it's like, it's like the people who say that, you know, they have a, they have a, what is it, a face for radio? It's like, we have the hair for hats.
And Mark has the hair.
I just want to be included.
I mean, you got your retired hat right behind you, Mark. It's right on the side.
I don't have a great hat head, so that one doesn't look good on me.
Oh, okay. All right.
But yeah, it was great seeing you, you Jamooks, and, uh, thank you for having me on.
Thank you. Really? I mean, what do you mean?
Well, I mean, it's really hard even though nobody told me about the hat party.
I gotcha. In the lower left part of your screen, Mike, uh, breathe in the mailing, breathe out the marketing, the Zen Master Zano. Mike, uh, you know, you breathed in a lot of Austin barbecue last weekend.
I know, I inhaled it. I didn't breathe it in, I inhaled it.
I mean, how's it going tonight, buddy?
It's going great. I figured, you know what, I'm gonna have a Jameson 18-year just with you guys. I wasn't gonna drink, but I'm feeling like—
feeling bougie.
It's even got this little jingle.
Yeah. Oh yeah.
No, I— yeah, you know, here's the thing. Um, when you go to the summit as a VIP participant, you get— Mark, you don't pull any punches. There's some good food there. And then at night, we added to it. It was just like— so it was just like a smorgasbord of great food.
I still have the meat sweats.
That night after we went to the Salt Lick, which took like a 45-minute drive to get there. Yes, exciting. And then the next, the next day, all of us were like, how'd you sleep? And everyone was like, not good. 5 pounds of meat.
And then there was insane brisket for lunch in the VIP room. It was perfect. So good. So good.
So good. In, in your upper left, uh, corner of the screen. John, handsome Rob, 8 is enough, Burnett. John, I— John, you know, John, he's a father of 8, he's a land investor, he's a coach. I'm a father. Yeah, it was probably, uh, the, the, the, the summit was probably a break from home. It was probably a little quieter at the summit than it was at home.
Yeah, I know. They're just— there were like just 150 people, so, you know, this is a little bit less Chaos.
It was great, right?
But it was good to be back.
Awesome. And I'm Scott Bossman. Um, if one of you guys want to just tell me, you know, say my nickname, because I feel awkward saying my own nickname.
The Nightcap OG, dude.
Buddy, it used to be pretentious. It used to be Mike Mock's Favorite Lane Geek, and then John came on the podcast and that got— that was John.
Wow, I didn't, I didn't know that, Mike. I didn't know that. Thanks. Thanks for letting me know.
No, not Mike's favorite Land Geek. Mark's.
You know, John.
Yeah.
And I didn't know that. I didn't know that.
How did you not know that? It's glaringly obvious.
I don't play favorites. No, I don't play favorites. As I say to my, my kids, I love you all differently.
You say different.
I don't play favorites, as I was telling my favorite child.
That's my favorite child.
Did you say you love them equally or differently? You said differently.
Differently.
Because they're different. Good point.
Very true.
I should bring this closer.
Before, before we get into the highlights of this summit, Mark, maybe somebody stumbled into this, this very entertaining podcast tonight for the first time. So would you mind breaking down for folks who we are and what we're doing here?
Yeah, if you're here for the first time, we are the Landy Guys, and we have a simple mission to help you solve not just your money problems but also your time problems. So we use raw land as a vehicle to buy it 25-35 cents per dollar. We then flip it at about, you know, A 300%, 1,200% return on investment because of time value of money. So we become the bank. So in this example, I buy a piece of property for $2,500. I sell it to Dude Buddy for $12,500. He doesn't have $12,500, but he can put $500 down. Let's say $299 a month, 9% interest for the next 60 months. It's a one-time sale. We try to get our money out on the down, but we can go 6 to 10 months out. And then we're getting a payment every single month without any renters, rehabs, renovations, or road— game we play is we create enough land notes, enough passive income where it exceeds our fixed expenses, and then we're working because we want to, not because we have to.
Amazing, amazing. Thank you, Mark. Uh, we do have a comment. You do sound a little muffled, so I don't know, uh, you sound like you're in a little bit of a tunnel. So just leave your mic alone. Just, just because Mark sounds muffled doesn't mean you need to brag about your mic.
I want to make sure I don't sound muffled either.
Is it—
is this better?
That's much better, right? Yeah.
Okay, now I'm gonna— Mike, who's competing now?
Does this sound okay?
How's this?
Does it—
how's this?
Oh wow, wow, we sound so much better.
How's this?
Bossman, where's your big microphone?
Yeah, I know. Uh, I don't, I don't have one.
He doesn't need one.
It's got such a big—
we got the Bumblebee. Remember, you, many years ago we got the Bumblebee? What happened?
I got the Bumblebee sitting over here, but it's connected to my, uh, AI computer you told me to buy, which is now obsolete. Remember that?
So funny how quick AI becomes. Look, I'm gonna make this great thing called Clawbot, or the, you know, C-L-A-W. OpenClaw.
Remember OpenClaw?
This is the origin of everything. I spent days building that mock.
I can't get that time back.
No, I can't either.
Funny, like I was talking to Jay about this at the summit. And we were talking about how like you spend all this time building bots. And in 8 months, like all the stuff we're doing with bots, we're gonna be like, why did you spend all that time doing that? Now I— now there's a service and I just press a button, like, or it just, it's just a part of the tool.
Yeah, I will say that there was some value in it because being tech curious and you realize, especially if you're like using the terminal, like there's nothing to be really that intimidated by. And then you get really meta because then you just ask the questions of what to do. And, and that, so that part was super cool. So now I'm not afraid of the terminal. And, and I feel like I'm you know, an engineer, even though I'm not.
Well, to me, I was like fake coding because I was using one AI to create the code for the other AI. So I feel like I'm some sort of coding genius, but really I'm just copying, pasting, picturing, copying, pasting.
Screenshot after screenshot after screenshot.
Such a facade that I'm embarrassed.
Well, We digress. Let's—
We love to digress. We love to topic drift.
I know we do. We do. But let's, let's talk Summit for a minute, right? So Mike Zaino, I'm going to start with you. What, what did you feel in the room this, this last weekend? Was it— what was different? What surprised you? What was the energy like? What were your thoughts?
What are you asking? Oh, you—
oh, I said Mike Sandoval.
I thought you asked Mark, but he doesn't look like he was ready yet, so I'm like, oh, you must ask me. I missed that. So the question is, like, like, compared to last year, prior year, or anything? You know, I'll tell you, what'd you feel in the room, man?
I—
first of all, incredible people. But I think sometimes it takes a while to warm up, you know, because I think people are used to going to— or, or they think maybe that we're gonna need to do some sort of hard sell, but really it's all about the content in my mind, right? Yeah, we do have offerings and things like that, but we're bringing content. I think the more they see that, the more that they get a feel for it, the more they relax, the more they enjoy it, the more they learn from it. So sometimes it takes a little time, right, just to get— you know, I mean, I think this could help, but not everybody unfortunately watches us on here, so they haven't had that you know, that vibe. But, um, so first off, I think there was that. I think, you know, it was a great mix. Like I told people, when you go there, you know, people that was, you know, knew they were going to go, I said, listen, sitting next to you could be somebody making $100 a month or tens of thousands of dollars a month with this model. You just don't know. So, you know, talk to everyone. And some of the people that are like really crushing it are so quiet and humble. I mean, they're all humble, trust me, but some of them are like, ultra quiet. And unless you probe them, talk to them, they're willing to share. So, you know, you have those people in the room, you have new people in the room. So it was a really— I, I thought it was fantastic. Um, I always, I always, uh, learn myself. And I'll tell you one of the things I did learn. And, you know, Mark, I, I always salute you on this because it's a new thing that I embrace in life. I've embraced for a long time when you say new problem, good problem. Like, you would always say that. Do you remember that, Mark? That was like a mantra. I don't— haven't heard you say it in a while, but you used to say it a lot. Back.
Yeah, because now I don't think there's no— there's no such thing as a problem.
I'll see you now. Next, it's all—
it's all mind.
So now it's next level. My God, you just blew my mind. All right, well, anyway, Mark used to say new problem. It's what I— when things come up in my life that happen, I might get a little depressed about. I'm like, no, no, this is a good problem to have because I can fix it. One of the things I realized that is that the better that I can communicate to people the power of this business or the power of mindset the more likely they are to make a change in their life, right? So, and if I, I had a presentation, it didn't go as I thought it would the first couple days. It kind of went off script day 3, and I found myself in day 3. But now I'm excited. I'm not excited that I dropped the ball in my mind a little bit on day 1 and 2, but I'm excited for how I can prepare for next year and how I can come back stronger and help people. You know, when we present a certain way, we help them understand the power they have in themselves to change. And, you know, that could unlock something for them. So I just— It was a great learning experience for me, and I'm just super grateful.
Well, I thought your module was way better than my dumpster fire, uh, demo of Muse to start, to start day 2.
I missed that.
Oh my gosh, I missed it too.
The Muse keeps coming up in my, in my app, and I have no idea what it is, Mark. I wish I'd seen that.
I've heard good things too.
You know, people came up to me afterwards That it was useful and valuable. But in the room, in the moment, it was like people were like either overwhelmed, or I didn't really do a good job of explaining what an agent is. So it just, it was, it was tough.
But we're just gonna make it even better next year, you know. And even though we say these things, people at the end, they were so grateful. This is the end, the best parts at the end when people come up and And they'll say, oh, that, that resonated with me, or that really helped me, you know. And so if I, you know, we can affect one person positively, that's great, more the better. But, you know, there's people in the room that definitely feel it. I think sometimes they're silent about it because, you know, they may be an introvert. As you were speaking, I'm an extrovert, Mark, but not all the time, but in the right room. And in that room I can be because I'm entrusted with friends and people on the same journey.
Yeah, for sure. Yeah. What an amazing atmosphere. And, uh, you know what I just love is like, like, this is a real industry. People are doing deals. Uh, on the first day, um, I, I presented and I, and I had people stand in the room, uh, and, and stay standing if they had bought and sold a property through a direct mailing campaign. And it was kind of neat. I was a little bit nervous because I'm like, what if only 2 people stand? Right. But it was, it was kind of neat because a third of the room was still standing when I said, okay, if you have, if you have bought and sold a property in this room through a direct mailing campaign, stay standing. And there were a third of people still standing. I thought that was really cool. Like, there, there's a ton of success in that room. You know, it'd be interesting to know, like, how many, how many land deals in that room, uh, had been done. We should, we should do that next year, Mark. We should, like, Uh, you know, ask every participant how many land deals have you done and we'll add it up at the end and like, you know, calculate, uh, calculate the deals in the room. But, but yeah, I, I just think it's really cool. Like, uh, people are doing deals in real time. You know, Alana Gall did a deal, did a deal in real time. She sold 4 properties on 1 phone call, right? And she was, uh, she was motivated to do that phone call because of a really cool thing in the room that, that we will talk about here with Ilya. But, um, but that, that's really my takeaway is that, you know, the coaches are doing deals, the people going through the training are doing deals, and, uh, it's a real thing. It's a real thing that, that's really helping a lot of people. So, John Burnett, what, what were some of your takeaways from being in that room?
One of my takeaways is that people listen to this podcast besides my mom.
So yeah, I heard that a lot too. Like, your mom listens to the podcast?
My mom actually doesn't listen. Not even my mom listens to our podcast.
I was gonna say, I never saw a shout out from your mom. So yeah.
She gives all the shout outs to Scott.
So, right.
Yeah. Which is, yeah, which is kind of normal.
Right, right.
But yeah, no, it was great. Like, Just being around people and seeing— I don't know, just, I, I got a lot of information. I got takeaways for my business. Like, I'm meeting with people, um, this week and just, you know, talking through and trading ideas and stuff. And that's been just absolutely wonderful. And it's just, it's always encouraging to see people just seeing success and pushing forward.
Yeah.
And then, you know, just being around people, because sometimes you come to these events and you're in a little bit of a dip, like, and I've been there, you know, and being around other people is just so invigorating because you can see other people's success. You can get through some of the hurdles that you're facing. And so that's just been— it's been cool to see and neat to be a part of too, when somebody is kind of like trying to overcome a hurdle and you can sit down and talk to them and get them kind of on the other side of that. Like, that's— Just really, it's really neat to be a part of.
Yeah, for sure. There's so much energy in the room and so much, uh, so much happening with, with people doing deals and, and changing their, changing their lives one deal at a time. It's, it's pretty amazing. Um, uh, all right, I gotta throw this up here before we get to the next little, uh, segment. But, uh, that's Maddie. I think Maddie's on stage, right? Uh, at the, at the Dirt Rich Summit. And I love this, but, but Maddie, I'm gonna correct you. So that's actually not a whiteboard that Mike has.
Oh, it's like one whiteboard.
It's, it's his, uh, it's his plat map. It says very, uh, it's his— I mean, he's a little bit pretentious.
I'm not trying to flex, it's just I look at it a lot.
Showing the plat map where he owns all of the land in Texas, right? So that's, that's Mike's thing, thing there. It's not, not a whiteboard, but we could take a look at it.
No, I'm just kidding.
Oh man, Maddie was in the front row and I was constantly hazing her throughout the week. It was great. She took it really well because, like, you know, you never know. And, uh, she was really fun. Well, when did you do those slides?
Kelly Lauzon was there. Uh, it was— Kelly was in the front too. Yeah. And she, uh, Mike and I shared a drink with her at the bar the other night as well, which was fun. But yeah, she wants to know when she's getting the slides, Mark.
I'm sorry, I'm, I'm a trifle deaf in my left ear. So Kelly, that's, that's email support@thelandgeek.com. I don't know, they should be coming out soon.
You know, speaking of, we were also having a drink with, uh, Colin and, um, Colin was awesome. Yeah. And he's talking about, you know, in his first— I think before going to coaching, like, he had a deal sold. And I hope he doesn't mind me saying, but then he goes into coaching here and nonchalantly just spits out he sold 86 or something properties. And I'm like, what'd you just say? Like, it's insane, you know.
Is it like 10 grand a month or something, right?
The people that are quietly just sitting there like— and, and like— and then he's like, oh, that's good. I'm like Dude, that's great. Like, yeah, that's good. Yeah, so humble. I love it.
Yeah, it was great seeing Scott Elliott, especially in that coaching room.
You know, I just met with Scott Elliott like an hour ago.
It was great.
Yeah, he was showing me and he was teaching me things.
Wait, you weren't in Florida, were you? You mean on— was it on—
No, it was, it was here. But it was great. We, uh, so he was one of the people who was helping me, uh, he was showing me all the stuff that he's doing to market his properties.
And so very nice, very nice.
Wow, look at you, Scott.
What are these sake bombs you speak of? You know, I apologize, you know, uh, Scotty, I didn't get to— Scott, I didn't— Elliot, that is. I didn't get to hang out, but we were, you know, we were doing a lot of things, you know, we were really engaging. But where were these sake bombs? Like, what's he talking about?
Sake bombs?
I didn't see any sake bombs.
I, I guess we could have had one, Mark. That last restaurant had some sake. I know we didn't try it, but that, that was like an Asian-Texan fusion. That was really—
Asian fusion barbecue.
Asian fusion.
That's something that needs to come to Boston.
Yeah, Asian barbecue fusion.
Good stuff, good stuff. Well, uh, Mark, let's give some love to the coaches, right? We had so It's kind of neat how this has evolved because you used to be on stage all the time teaching. You would teach the entire 3 days at our Land Geek boot camps, and now you've outsourced some of the teaching to some of our coaches. And, you know, I think we have some really talented coaches. I mean, we have, you know, a whole team of people who brought their ideas to the table and And he's gone.
He's gone.
Wow.
Great job.
Our captions are great.
I feel like that's amazing. I feel like that's probably gonna be John Burnett because John, don't you have the controls now?
Uh, anytime somebody says something I don't like, I just boot.
No, but remember that?
That was weird.
I think John Burnett did that. Remember you gave him controls a few weeks ago?
Stays in the room.
Who ejected me from the group?
Only person with controls other than you, John, is John.
Yeah, it's John. He's just I do have a little ejection button. It's a big, like, it's just like a big red button and I just slam it anytime somebody says—
Yeah, yeah, it's very Austin Powers.
Exactly.
Yeah.
Yes, yes, for sure. So, uh, so guys, give me, give me something you heard this weekend from a coach, um, that was valuable to you. I mean, we had Tree up on stage, Roberto, We were up all— we were all up on stage. Jeff Detmer, uh, anything?
Yeah, I mean, they— so much from all of them, you know. First off, you know, I love, uh, you know, listen, we're improving too. And when I'm around Tate, I'm picking his brain. I'm sorry, I'm just gonna pick, pick, pick, you know, uh, because, you know, he's— I always tell people, you know, he's— is he like 36, Mark? That's what I'm thinking. It's like 36, 37.
I'm 36, he's like 34.
Oh my God, he's a little younger than John.
I— wow, I gotta change. I always say that, you know, Tate's in his 30s, I'm in my 50s, he's a friend, but he's also a mentor. I mean, you know, we're still learning as well, and he's just— I always feel like this— every business has this X factor, right? I mean, it's okay to say it, right? He's got it. So this Tate, and then, you know, going on down the line, I'm pulling them all aside, you know. Like, uh, I spent some time with Detmer after we saw the Bats. I know that you guys— we all went and saw these, uh, Are they fruit bats? What were they? Fly? How would you even describe them?
I don't know. There was a—
I will look that up, Mike, while you— while you—
so anyway, Detmer and I, we walked back together and he's just so grounded, you know, and just talking to him. I mean, all the coaches, of course, being with the 3 of you, there's— oh, but we're talking— I think what you're asking is about the other people there, right? Um, there's, there's always Jesse Autoblatt with his presentation. Roberto and Mark, can you give me that nickname? I asked Roberto, he told me And I couldn't. You do it so well. Say it.
El carajillo.
El carajillo. When you said it, Tony, on the stage, it was like, wow.
It's a, it's a special drink with a special liqueur and espresso. It's delicious.
Oh, I need it.
It's an after-dinner drink. After-dinner drink. We had it in Mexico City, uh, you know, before his wedding. He introduced me to it.
Well, that you know always learning from Roberto. He's so ground. I saw him in the gym the last day. I kind of snuck a workout in there, and I see him all getting all. I'm surprised I didn't see you in there, Scott Elliott. I've seen your pictures online flexing those pipes. I'm surprised you weren't in the gym when I went in there, Scott Elliott. Like I don't know what's going on, but then Taria's always there. She's just amazing, you know. Everybody, you know. I learned so much because. I never stop asking questions. And when I'm around people that are doing this business, I want to ask questions. I want to know what they're doing. I want to know more, right? I, I know the 3 of you are probably getting a lot of questions. I'm always like a sponge and I want to learn more. So I'm going around these lanky coaches. They're coaches for a reason, because they're really good at what they do. So I'm always like, hey, so, uh, what's going on with this? You know, just little, you know. So I love it. Absolutely.
Awesome. John Burnett had a great talk as well. And yeah, so Mark, what are your thoughts on that? Like seeing this evolve over time to where, you know, you used to do it all, but now you have this team of folks that are teaching different things?
Yeah, I mean, you know, teamwork makes the dream work. And of course, you know, I'm very just aware that I'm aging out, right? Like, uh, enough of, enough of me. At some point, you know, the, the younger generation has to take over. And, uh, and so, yeah, I mean, I— so, you know, we were talking about it at the fireside chat, like, it's just great to see a team evolve and grow. and, and develop. And so for me, I, I take great, you know, great pride in, in watching all of you grow. And, uh, even Roberto's like, I was so nervous, you know, going up in front of 150+ people to present. And, you know, I'm like, great, right? Like, he got his rep in and he's gonna be less nervous. And so, you know, all of us are— Mm-hmm. Are doing what we're teaching, um, as well. Like, we're, we're embracing the suck. Like, we're doing the hard things. It's, you know, they're, they're learning the land business, but we also have to do things that we're not used to doing every day as well. And, uh, and getting our reps in. And every year, you know, we get a little bit better as well as far as being mentors and teachers and coaches and the Sherpa for them. And so for me, it's, it's really great to watch, uh, and, and see how that's evolved.
Oh, that's, that's awesome. It really is a— and then we— I, I think we, we need to throw our hats off to Mackenzie because, uh, Mackenzie Haas put this event on and she and Taylor, uh, ran things seamlessly. And it's really fun to see that, you know, after months and months and months of preparation, this all comes together. And really, it went off without a hitch, right? But she spent a ton of time on this. And it's hard to organize events like this, especially when you have multiple rooms going on, because we have a main room, but we also have a side room for the coaching clients, right?
Yeah, I know.
So you have to coordinate with that.
It's a full year and You know, people like Rick Kolcak, Kyla, and John Martin, they're hard to please, right?
So the pressure is on, especially Rick. Yeah, that guy.
I mean, especially Rick, you know. So, you know, the pressure is on. And it— and so when it all comes together, it's—
it's—
You know, I gotta shout out, uh, we had Cami there, who's— you know, a lot of you probably don't know who Cami is, but he's why you get all your stuff when you need to get it. He's the ops behind it all. And I have these special chocolates. I'm gonna eat one in honor of Cami right now that he gave us. These little espresso chocolates from Colombia. I'm gonna ramp up my energy.
How cool to see how tall Cami is. He's like, yeah, Bosman tall.
You're right.
Scott Bosman.
Oh, he's that tall?
But he's tall.
Not quite.
He was very—
it's not quite, but he's surprisingly tall.
Yes, he's very—
if he wore a hat, he would be Scott Bosman tall.
He would. Yeah, see what— no, it was great to see Cami, meet Cami, for sure. All right, well, let's talk about some of the highlights of the weekend. So I think for me, number one highlight of the weekend was when Ilya came up on stage. So Mark, you were there on stage with Ilya, and I think you should tell this story because this was really amazing and something that happened in real time that I don't think happens very often.
J. No.
So we're doing laser coaching, and laser coaching is when you have a constraint in your business that you want us to unlock for like, like in 15 minutes. Like, like, let's just laser in and, and fix this, uh, together. So, so Tate and I are on stage, and, and Ilya's like, I just got my first lead. And Tate's like, let's call them. Yeah.
Right?
Speed to lead.
And Ilya is like, you know, I mean, he just got in this lead 2 minutes before.
He just got that— he just got that lead. He was just like unprepared and we're throwing him in. And of course he's got to do it in front of 150 people. He was very nervous, but he did it. And it was so funny because he's like, puts him on speaker. He's like, I hope it goes straight to voicemail. Sure enough, it doesn't. And, and just, you know, and so he was getting his rep in. Publicly, that was really hard to do. And he, he, he really killed it. And I think it was a great learning experience for everybody. It's like, well, okay, if Ilya can do this in front of all these people, there's no reason I can't pick up the phone and, and call my leads and get those reps in myself. It was, it was, for me, it was really, really special. Mike, I think you remember I used to do that at boot camp.
Yeah, you did coaching in real time. You negotiated a deal one time live and people— yeah, you blew some people away because you actually negotiated the whole deal. Like, it was like— I was like, he's doing this.
You did it.
Yeah, yeah, yeah.
So I think that was Florida. I think we were in Florida in that room, that, that little like kind of the college, the college, you know, it was like the lecture room with this. It was— I think it was Florida when you did that.
Yeah, I think we should be— we should do more of that stuff. In real time so people can see how we actually do it. Yeah.
And Alana was inspired by that, by that call that she witnessed on stage, right? And Ilya, you know, putting his buyer on speakerphone and, and holding the mic up to the phone. And we got to hear that entire conversation. And, you know, people, people were inspired to take action because of that. And And Alana, you know, she, uh, I, I— maybe she was talking to Jeff or maybe John, I can't remember. But she, at, at the, at the behest of one of our coaches, you know, we were encouraging her. What's that?
Jeff, his, like, his talk on, um, on taking action too.
Oh, that's right.
Yeah. And like, that imperfect action is like I mean, you should take imperfect action, basically.
Did he pull off the trip? Um, uh, someone said that, Mark, you thought it was real. Did you know he was gonna do the trip on the way out, uh, Detmer?
I did. So that was planned? Yes.
Okay, then you had a good reaction. People like, Mark was— Mark didn't know. He looked like he was all nervous.
Well, I—
well, I didn't know what he was gonna do. I didn't know how he was gonna trip. Like, I— I— because he warned me. He's like, I'm gonna trip, don't Don't save me.
Don't save me.
I was just waiting for him to like trip and actually fall and hurt himself, and all of the Land Geek team are just standing around like, this is fine.
He's like a method actor, huh?
Like, he's in it.
Yeah, yeah, it was great. It was great seeing Jeff Moore. Yeah, um, but yeah, it was— it's special. It is special. So for those of you that missed it, Get ready for next year, although I don't think we're doing Austin again.
Oh, okay.
Yeah, we should do Northern Idaho. Everybody can have great connections. It's gonna be great.
I didn't know there was a northern, southern, eastern. I thought there was just Idaho. Just like, there's a Northern Idaho?
I mean, there is a Northern Idaho.
It's like, there's just Idaho.
It's very skinny. It's like 10 miles from one side to the other.
There's not really like a northeastern and a northwestern Idaho because Northern and southern. Just, it just gets really skinny.
Can you imagine how good those potatoes are though?
Oh, they're so great. It's all I eat, just potatoes.
Don't you think that Idaho and Wisconsin should get married because of the cheese and the potatoes? Wouldn't that be like a, I mean, match made in heaven?
Yeah, that'd be great.
Yeah, sister states for sure.
You know what I like?
A lot of vodka in Idaho, a lot of beer in Wisconsin.
Yeah, you know, one of the things I was impressed by was, uh, Paul and Tyler Kuhn, just seeing them together, the father and son. I mean, they were just so happy together. Like, even like late at night, they're doing their walks, their reps are in the pool doing land deals. It's just the father and son bonding, you know. Having kids of my own and stuff, it was just watching them. And they're, you know, they're doing so well in the business. They're coaching now. And just anyway, that really stuck out. They were just like everywhere together doing the deals, working out, walking around downtown. And it was just really cool to see that.
Yeah, that was super cool.
Where did you see the John?
The 3 Generations family. Yeah, that was cool though. It was the Lanahans.
The Lanahans. Yeah, yeah, that was cool. John the 2nd.
They all came when they first came. They all checked in at my table and we just had this— John, John. John, John, great.
It's a lot of Johns. Yeah, that was fun. And that actually brings up another topic. Like, you know what else is really fun at the summit is like these, these conversations that happen in the hallways, right? So I know I had multiple conversations that left an impact on me from people talking about how they want to, they want to escape corporate life or People talking about how, you know, they have no time freedom with their kids. Or we had some really young people in the room too, Thomas and Mary. They're in their early 20s, Mark, and they signed up for flight school. And their entire why is currently they have a job where they serve others, but they want to be able to continue that job because they love that job. Uh, and serve others, but they want to feel a little bit more financially secure. So they're starting this flight school journey, uh, with us. So all these little stories in the hallway, like, I think that's really— a lot of magic happens there, don't you think, Mike?
Yeah, you know, someone came up to me too, was like— I forget who it was, I apologize— but like, I mailed an offer to somebody, but I don't think I can offer them that full amount. What am I gonna do? And I'm like, it's all right. I said, all you gotta do is you can get them on the phone, say, listen, I know I mailed you an XYZ offer, and, um, I'm gonna do my best, uh, you know, but unfortunately I may have overvalued it, and I don't know how attached you are to the property. I said, then just hold your breath. I said, because in that moment they're going to throw their cards out. They're either going to freak out, you told me, and you say, I'm gonna do my best, or they're gonna say, you know what, uh, I just want to get rid of this thing. And, um, then you get a great deal, you know. So, and by the way, I was telling Scott a story that's sort of a— this is why people— why, why would people sell us their land at the price they sell it? Well, let me tell you a little story about my boat. So I got the boat. So 2 years ago, Axton was— dude was like, hey, we got— so there's a slip down in the Seaport. Now, if you don't know the Seaport in Boston, it's like this beautiful up-and-coming area near the North End. So he's like, you can get— I get you in this club, cheap money, you know, it's always the inside deal. I'm like, all right, I'm in. I get in the club. So now we're gonna buy a boat. Laura's like, should we just get this little boat? I'm like, no, no, no, we gotta get a boat. Like, so we buy this boat and then we don't use this boat because it's in Boston, so it sits for a whole year. We take it out of the water, now it's sitting there in my buddy's yard. I'm like, I gotta sell this dang boat. So I finally put it in this water for— I pay like $500 for a month to go in the The— no, on the river near us. I meet a guy down there today, get on the boat, boat won't start. I'm like, finally we get a jump pack, boat starts, we go out. Okay, you can open it up now, we're past the no-wake zone. It's not opening up. Like, what's going on with this? He's taking water out, this and that. Finally we strike a deal. I'm like, listen, so we come up with a number and it was like, I don't know, it was like $7,500. Listen, I originally wanted to get like $11,000 for it, Mark, which is probably worth, if you fix it up, maybe like $15,000. So then we get it out of the water and he gets this little meter. This guy was good. He gets his little meter out, he's like, oh, there's moisture on this side. I'm like, I don't know anything about boats. I'm like, it was in the water, of course there's moisture, what are you talking about? Yeah, but on this side over here it says 20, over here's 80. I'm looking at it, I'm going, dude. And then this is the wrong trailer. I'm like, dude, I'm like, what's the number? I don't want to put this back in the water and I don't want to talk. I told my You seem like a nice guy. I don't want to talk to anybody else. So for $6,000 cash, he took the boat. He's got a great deal. He's gonna go— he could probably flip it and double his money. But guess what? I'm done with that boat. And it made me think of, yes, it's a bad day for the boat, right? But it's a, it's, it's a great day to remind us that when people have land, when they're done with it, they are done with it. Oh, it's worth $12,000. I don't care. Give me $3,000 right now. I'm done with it. I don't want to pay another tax bill. I'm never going to go visit it. So. If you ever feel like some people are like, oh, we— you take advantage of people. No, they're at a point in their life where they don't visit this, they don't want this, and we— they get an offer and they want cash, cash, cash, cash. So I think the boat's a great example.
It is a great example. And I think also, like, reach— when it comes to, like, our land, like, I mean, these people don't have a lot of options as far as selling it, right? Because like, they're not gonna sell it. Like, if you got a $12,000 piece of property that takes like an hour to drive to, like, you're not gonna sell it through a realtor, at least not easily, right?
Right.
And then if you live out of state and you wanna sell it for sale by owner, like, that's kind of hard. Like, you know, how do I do that? And so we kind of come in as option number 3, right? And so, and I think it's a great service. I think we do a good service on either end, right? When we acquire, we help people solve problems like that. And when we sell, we give people an opportunity to own land at a a really affordable price.
That's it. That's it. Yeah, Scott Elliott, he was boat rich. By the way, Scott, I saw you say you were in the gym the first 3 days. I knew that because I looked and I couldn't find the 100-pound dumbbells. They were stuck on the corner. You should put those back next time after you're done doing curls.
Scott just took them to his room. I was like, I'm just gonna—
2 in one hand, 2 in one hand, a beer in the other. I'm gonna do some curls.
I know, I saw, I saw Scott and I'm like going on Amazon. I'm like, Scott Elliott protein. Scott's like, bro, it's not the protein. Oh, it's the 100-pound dumbbells.
I see you out there, Scott. I see your posts. I see them.
Yeah, he shames us with his posts, his biceps.
But Mark, you look pretty svelte up on stage too. Pretty svelte around those biceps.
Pretty, pretty svelte.
But I called a personal trainer today, Mark. I was inspired by you.
Really?
Yeah.
Mark was talking. He was like, well, what I did is I went on ChatGPT and I asked who's the best trainer in Scottsdale. And I pulled it while he's talking. I pulled up my phone. I said, who's the best trainer in Moscow, Idaho? And then I called him today. So I love it.
I love it.
Call me back.
Look, health is wealth. You know, it's funny, I inspired Don Thrasher. You know, Don's got that great radio voice. So I'm like, God, you should do a podcast. He texted me. He's like, I have—I haven't listened to the intro and outro, but I saw like the COVID art looks great. He's gonna kill this podcast talking about land. Wow!
That's awesome.
By the way, Don looked amazing. Don looked amazing. Let's just give him that. You know, we're talking about Scott Elliott here, but Don, you looked great. You crushed it. Looking good, dude.
Yeah. Yeah. That's awesome.
Someone wants to know thrasher hugs. What was your number one takeaway? Oh, I didn't pop that. Came from Brad Kelly. Do you see that one? We should pull that up. That's a good one.
Where is it? Up top?
No, I don't know. Mine's down the bottom. My 9:43, it came in a minute ago under Scott's 55-pound dumbbell quote.
I don't see that.
Oh, that's weird. You have power, John. There it is. No, no, not that one. The one after that.
Going after that one.
Oh, there it is. I got it.
Oh, I got it. I got it.
For each of you, what was your number one takeaway from the summit? Number one takeaway? That's a tough one.
I can go.
Go ahead, Mike.
That's why I called it up. I had one. See, I was, I was pre-gaming it. Yeah, I saw it. I had one. I know, I know, I know. Self-serving. But here's the thing that I think is a takeaway, is that literally no matter what your personality, no matter what your age, no matter if you're introvert, extrovert, like, you can crush this business because there's so many diverse people in that room that are crushing this business that, you know, their personalities are dramatically different, right? All different types of walks of life, all types of backgrounds, all different ages, but they've committed to a process. They've embraced the idea where, you know, success not being easy, it's inevitable if you follow a proven process. process. Like, so I think that's my takeaway, and it comes every year. It's like, you just look around, there's all these different diverse people that are crushing this business. So if there's an X factor, I don't know, Mark, would you say it's just the, the, um, like the no, the no quit in you? Like, what would the X factor be? I mean, this—
I mean, can I quote John Burnett to John Burnett?
Of course.
I like to say, like, that's the secret.
Yeah, I wanted to get the shirt. Remember, get ready, it's tough. Grit.
Oh, hey Mike, just so you know, um, so my son plays football and—
Yes, no, he doesn't play football, he crushes football.
I've seen him, he crushes. Uh, but a word they use often is grit. So he taught the coaches and the team, get ready, it's tough.
Oh, nice.
Oh, that's like a thing on the team, man.
That's awesome.
Good stuff, right? Yeah. Uh, awesome. Uh, my favorite— who's your— yeah, so, so another, another highlight of Dirt Rich Summit is when, uh, Mark brings the coaches up on stage and he asks all of them questions. And by the way, uh, it's not fair, Mark, that you give me the question that makes me the most emotional. I was looking at the screen and I'm like, I'm fine with every question except that question, and you gave me the question I didn't want.
I was teary-eyed, Scott. You had me.
I was— you, you had me. Yeah, yeah.
I, I was telling myself for hours there's— because I always get emotional, and I, I don't really know. I, I— well, I know why. I know why. Because, uh, this business, what I, what I learned through Land Geek and the people I've met through Land Geek have helped me to become financially free. And with that financial freedom, I've been able to spend more time with my family, and I'm a better dad, and I'm a better husband because I've been able to do that. So it kind of all hit me at once with the question that you asked me, which wasn't fair. So next year, give me one of the non-emotional questions, please. I'd appreciate that.
And so, you know, there's questions we can kind of— sometimes we can see like what's gonna— and I'm looking at it, but Mark never— he always throws a curveball.
Well, you don't always know.
You're always like, you just gave me $100. And like, give me that. No, no, nothing came from Scott.
That's all it takes.
Oh, I see.
It is funny because we can see like the screen with all the questions lined up. Yeah. And I'm always like, all right, so 1, 2, 3, 4, 5, 6, 7, 8, 9, 10. But then Mark goes out of order counting, and then, and then he just goes out of order.
I'm like, no, that's why, Mark, that's not my question. You skipped— no, no, that's my question.
Gotta keep you on your toes. You do a good job.
Well, so Mark got a question, you know, uh, who is your favorite LAN geek and why is it John?
Okay, so John, what was your biggest takeaway? Mike gave his.
I think like, I mean, I, I would say the basically the same thing as As Mark, or as Mike, which is basically persistence, but also that like you can always, I mean, sometimes things happen and life kind of gets in the way of your business and you can come back, you know, and you can get rolling. And an event like this is a great way to kickstart and get things back into gear if you find yourself in a place like that. So that was, that was great. And like, but seeing people just persist, seeing people like being willing to do the hard things, because that's really the hard, you know, like as you're building your business, you hit these things and sometimes you just don't want to. You don't want to pick up the phone and talk to the people. You don't want to post the ads. You don't want to do county research, whatever it is. And the people that can push through and just do it anyways, those are the people that succeed with consistency.
Dude, buddy, how about you?
I love that. Uh, I, I think for me, I, I just love— I love how abundant-minded our community is and the fact that we're not afraid to talk about where we're doing, doing deals. Um, because the market is just so big, we, we share information about pricing, and we share information about, you know, where deals are moving, uh, because we all want each other to succeed. Um, and that, that's something in this community that, that I think is very rare and very special, is that we're all rooting for each other, right?
Yeah.
Uh, we're all rooting for each other to, to, to, to reach the goal. I mean, we really all have the same goal. Most of us have the same goal. And that's just to get to have more time. It really is, right?
I want a bigger boat.
Mike wants a bigger boat.
Mike never ever wants to buy a boat again.
But it comes down, you know, Mike wants time to drive that boat, right? Um, so, uh, it reminds me of the Lyle Lovett song, If I Had a Boat. That's a great song.
I have the time. The problem is the time is usually with— in the summertime we have family visit, nieces, nephews, and we just don't have time to go to the boat because we're entertaining them here at the house. So It just— my time's well occupied. It just didn't go. You know when you go to throw something away at the house and you picture in your mind, oh, this football? No, I can't. You picture yourself throwing it with the kids or the grandkids, you put it back down. That's why you can never clean up the clutter, because these images come up. I could see me on the boat, Laura sunbathing on the top, cruising down the river. Yeah, nothing happened.
Oh man. Mark, what were your takeaways for the weekend? Biggest take— what was your biggest?
My biggest takeaway was, uh, oh my gosh, I'm having a senior moment. I, I can picture— I can't picture— he's got the big beard. I can't, I can't remember. Peter Maggio. Peter Maggio. Peter Maggio came up to me.
Oh, that's— this was amazing.
And he wrote on a sticky note, like it just came to him, that, uh, this is the only community Where your so-called competition is your greatest asset. And I thought he just put that into one beautiful sentence that really encompassed like the whole thing of the power of our community and how collectively we're just— it's your greatest asset. And there is like, yeah, we're all in the land business, but we know we're not competing against each other. And, and, uh, We're all building that river of nickels together. We're all like-minded.
Oh, the river of nickels picture that someone made, that was pretty cool.
That was cool, right? But like, we all want to spend more time with the people we love, you know. We want to travel, we want to give back to our communities, we want to serve. And this is the business that helps us do it. We have the right community that's going to help us, you know, when we inevitably get down. They're gonna pick us up, they're gonna help us. And, uh, it's pretty special for me to, to watch that.
I was talking to somebody who, he was like, that blew my mind. Like, I can't believe that you guys are actually saying county names and like that, like we're getting into this level of detail. Um, because like if you ever go to another real estate conference or just another, like a lot of these conferences, it's kind of this a little bit of a cutthroat mentality. It's like, if I give too much, then I'm going to get less, right? Which is something that is like, like we were talking about this, Mark. Like, you know, I, I think about conferences that I went to, um, when I was in the corporate world and just nobody cares. They're like, why are we here? Right? And so the, the energy level is so low. And then you go to some of these other conferences and the energy level is high, but people really hold their cards close to their chest. And it's just, it's amazing to be around a group of people that are just so open. And they're like, oh, you're struggling there? I actually figured that out. Let me help you. Like, not, and not just from the coaches to, to students, but also just amongst the community themselves. And I learned from everybody. Like, it was great. It was wonderful.
Yeah. You know, I, I think, uh, land investing is the jiu-jitsu of investing because in jiu-jitsu, like, you'll be trying to strangle the guy and he'll be like, oh, you know what? Next time you can do it better like this. If you really want to get— this is how you better break my arm like this. Like, oh wow. Like we help each other learn how to hurt each other, but we don't hurt each other. You know what I mean? So like, this is similar, like the jiu-jitsu.
You're right.
It's pretty cool. And you know, by the way, I got to meet Corey Melton there, who is not only an investor, but high level in jiu-jitsu. I was trying to get some tactics from in the back room, and I think it looked good if we were rolling around. So like, I'm like, come on, show me something, show me something over here. I need to take something back to the dojo with my friends.
Yeah, you know, you know, Corey's from St. Louis, but I didn't, I didn't know he did jiu-jitsu.
It's a good thing I didn't high-level punch at him. No, no, you wouldn't want to do that.
Does he have a black belt, Mike?
If he doesn't, he's very close to it. I'm not sure if he's a brown or on the cusp of black belt, but he's, uh Yeah, um, it was really cool. You know what a great connection. Yeah, so I think this is the jiu-jitsu of investing.
Like, it's like, you know, and the nice, the nicest guy. No.
Oh, hi Aaron. Aaron came in and she's like, Mike has a black belt.
I'm like, no, no, no, no, no, no, no, no, no. Yeah, I do in other martial arts, but not in jiu-jitsu. Jiu-jitsu, I am a baby. And, uh, I'll stay there. That one I told you, when I go to visit the greatest of them all, he takes it easy on me because I'm only a blue belt. So I'm going to keep that blue belt for many years now.
I have a black belt in thumb wrestling. I'm very good.
Thumb wrestling?
Yes, yes, world's very tiny belt.
But, and John's double-jointed, so I feel like he's cheating.
Wait, Mike, Mike, I have a question. What, what's the definition of dojo?
Oh, you know, that's a great question. Um, I think— I don't know if it means like the house of learning. It's been a long time since I actually looked at that definition. But you, when you go to And into different martial arts schools, no matter what the style, they all— in Japan, they would call it the dojo. So I don't know if it means like the house of the way or so, I forget. That's a great question.
Well, so I like this analogy because we have the dojo of, of jiu-jitsu fighters, right? Yeah, yeah. But, but, but they're all like brothers. They're brothers, but they're fighters. And then, you know, I love the analogy, man.
Oh, you're using the New England accent. You're saying fighter. Fighter. Yeah, I was like, what is he saying? But now I get it. What's he saying right now? He's fighter. Fighter. Fighter. Fighter.
Fighter. Fighter.
Anyway, so I think it's great because it's a community of people that want to get better at something and they're not afraid to make somebody else better by Right beside them because they know by doing that they make themselves better. The more— like, the more that the 4 of us— any of us gets better, we all get better.
But I'll put you in the stranglehold to make you better later. That's kind of what our coaches do, right?
Sometimes it's peaceful. You start going unconscious and you realize, well, this isn't so bad. Just today my professor had me in a chokehold and I'm like, you know what, it kind of feels good. Is that a bluebird in the dojo? Oh my God. All right, uh, well, we gotta go here. Place of the Way, thank you. Stephen Ray, uh, uh, Place of the Way Dojo, thank you.
We have a Place of the Way. Oh, I like that, Place of the Way.
I love that. All right, also, thank you, Brad.
So we do have one question I thought would be fun to ask, uh, real quick. So, uh, this is from A Unique Tale. How long with land investing does it generally take to make a car payment type income?
Glad you brought that back up. I saw that too. It's a great question.
Love this question. Should we all just say when we got to that point?
Wait, but wait, is it a Prius or is it a Corvette? Like, what kind of car are you looking to pay for?
Uh, Unique Tail, are we looking at like, what, $400, $500 a month? $400 a month?
Something like that?
Yeah, $449.
$449 a month.
0%.
Let's go around the room. Uh, John Burnett, how long does it take to get to, to $449 a month to replace a card?
For me, it was probably 3 to 4 months.
Yeah. Mike Zaino?
I would say within 6 months because that's the first hurdle that you're going to hit so that you can start to scale.
Yeah, yeah, I, I would— so I would also say 4 to 6 months. I think I was hitting those numbers.
You concur? I mean, we haven't had one concur all night. Could you just say—
Oh yeah, I concur.
Thank you, Mark. Uh, fishing for it. My gosh, that's, uh, that's a cool question.
I love that question. All right, guys, well, uh, this was fun. Uh, here we go. A dojo is a formal hall or school dedicated to the training and practice of Japanese martial arts such as karate, judo.
These people, Matty putting in the F-150, that's giving me PTSD. The guy that got the boat had an F-350. Great deal on that boat. I think he was gonna buy the boat, Mark. I think, I, I think he was gonna buy it anyway at $7,500. Then he starts looking down, he goes, the water. He goes, I think this is a no deal for me.
And I'm like, man, is he a great mover?
He's serious. And I'm like, I'm not messing around, just take it for $6,000. Let's go.
But, but what I thought was really cool was, was Mike, even after his boat sale, he sent me this picture Of the $6,000 in cash. I said he was excited to get it.
That's what it looks like taking a loss on a boat, but it's all good. I'm gonna write it off.
That's a lot of kibbeh and lobster right there.
Oh yeah, you know it. I went right to Mexican.
Oh man. All right, everybody. Well, this was fun. Uh, I think, uh, just, just to review, thank you. Thanks, thanks to everybody who made the Dirt Rich Summit possible. The coaches, the Land Geek team, everybody behind the scenes. Leonard, Uh, and what was the other gentleman's name, Mark?
Michael.
Michael. They were awesome. Great tech. The students who showed up ready to learn, the students who showed up doing deals, uh, you guys all made Dirt Rich what it was. So, uh, I don't know about you guys, but after this weekend, uh, I'm more excited about land than ever.
And I'm excited to always come back jazzed up, ready to do more deals.
And I'm excited to do it again in a year, wherever we may land.
Wherever it is in northern Idaho.
Are we gonna— shouldn't we have a guest soon?
We should. Well, we've had 2 recent guests, but we can have more guests.
We like guests.
Yeah, I like it. Be our guests, be our guests.
If you are— whoever you are out there, if you're interested in being a guest, then email scott@thelandgeek.com.
I have a great idea, but I'm going to save it for after this because I don't want to present it yet. I have to get Mark's approval, but it's a great idea, Mark.
I'm down.
All right, talk to you after the show privately. Sorry, guys.
Okay. All right, everybody, thanks for a good night. We'll see you next week, and, uh, keep mailing and marketing. Good night. Good night. Cheers.
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