Tim DaviesCEO Projekt Rising - The expert AI partner for SMEs

AI Content vs. Human Writers - The Future of Content

21 Jul 2025

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The speaker (Tim Davies) argues for the significant value human content writers provide and warns that fully adopting AI-generated content would harm their business and degrade the quality of the Internet. He predicts a future where AI-churned text floods the web, producing meaningless, endless content. The clip focuses on the tension between cost-cutting via AI and preserving meaningful human-authored text.

I mean, we have a whole team of content writers, as you know, and I would love to put them onto other tasks and I'd love to, you know, make cutbacks in that area, but the value that they add actually is huge. And I think if we adopted AI content fully and it was just churned out, it would kill our business. I also wonder, I think the Internet literally would become full up of meaningless text. It would go on forever and ever. I think that will happen.