Tim DaviesCEO Projekt Rising - The expert AI partner for SMEs

How Scammers Fool You & Steal Your Money!

29 Aug 2025

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Tim Davies explains how modern scammers combine technical spoofing (email addresses, phone numbers) and voice cloning with social-engineering tactics to impersonate senior staff. Attackers create urgency to force quick financial decisions; Davies illustrates this with an anecdote where a cloned voice convinced a junior finance employee to make a payment immediately to avoid service interruption.

Nowadays it's this looks like it's come from my CEO. Well, and it is from the right email address. They can phone you or message you and it still sound like them from their numbers. So they spoof the email address, spoof the phone number, they've cloned the voice. How do you tell the difference? Well, you don't. And what they're really looking for is they're looking for an office environment where people are forced to make a really quick decision or what they do with this. Yeah, and it's those quick decisions that get people in trouble. I mean, I heard an example and it was, it was about 18 months ago, but they'd got hold of somebody within Finance Senior messaged a more junior person, called them up and it sounded like them and they were told just make the payment to this supplier now or they're going to shut us off. And we can't have that.