Tim Davies stopped overthinking his development process and switched to a "just brain dump" approach instead. He's now making instructional videos and guided interview steps to help marketing, web development, and brand teams use a tool more effectively.
So as we've gone through this process, what challenges have we had to overcome? Well, me for starters. I. I was a roadblock in, in some ways because I was overthinking things. I remember when you said to me, look, just brain dump it. And I laughed at that point because I say that to my clients all the time, you know, so plumber's always got leaky pipes? Yeah, absolutely. Take your own medicine. So when I stopped trying to get things right and just go through the development process just as I would with anything else, that became me. And I think thinking it through from how am I going to help marketing organizations, web developers, brand developers and so on and so forth utilize this to their best end? I've had to think more about how I can educate them to the best way to use it. So we're planning on doing some video, we're doing some, some guided interview steps if you like. The idea is, is the easier it is for them to use it, the far more likely they are to get a great result from it.