Tim Davies interviews a team about their AI tool for rating suppliers and clients. Users input weighted measurements that feed into equations, the data science team adjusted the rankings to improve spread, and results automatically sync to HubSpot.
AI in order to be able to capture all of that same information, but in a much more sophisticated way with weightings and equations and measurements and an online tool that enabled each of those individuals in the business to rate those clients they were working with, but to do it in their own time through their own kind of front end as such, so people could be really honest and transparent with their views in the knowledge that they were private. And at the click of a button we were able to generate all those insights for them. So it was, yeah, it was a fascinating project.
And I think then off the back of it, their internal data science team reviewed that data and they've now fed back and suggested they'd like some of the weightings and rankings modified so that it comes out with a better spread of an outcome.
Absolutely, yeah.
And then we're going to fix those, slightly tweak the front end so that we can account for the change in needs within the organization and then automatically pump those results into HubSpot.