Empathy is the key to good communication #Habits

16 Oct 2020 · 1 min

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TJ Walker says cut 95% of what you planned to say. Ask what your audience actually needs, not what you want to tell them about yourself or your company. This makes presentations memorable instead of boring.

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TJ Walker

October 16, 2020

About 95%

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Would you like to learn a trick on how to become a dramatically better public speaker and communicator? Well, here it is. Show more empathy towards your audience. Most speakers all make the same mistake. They give way too many facts, way too many details, too much about themselves, their company, their organization. And the problem is, it's boring and unmemorable to the audience. If you want to be a great communicator, put yourself in the shoes of an audience member. Ask yourself, what's truly going to be interesting to me? What's truly going to be useful to me? If you do that, what you'll find is you're going to eliminate about 95% of your presentation, and you'll have more time to really expand upon what is interesting and relevant to your audience.