TJ Walker argues that becoming a better leader begins with becoming a better communicator. Leadership is framed as persuading and influencing others to act on ideas, which requires high-level communication skills — public speaking, presentation, media training, and practicing explanations from the audience’s perspective to motivate specific actions.
Chapters
So how do you become a better leader? It starts by learning how to be a better communicator. Great leaders are not simply people who came up with the best ideas. They actually convinced other people to follow them to enact those ideas. They persuaded people they used influence. You cannot do that without learning the ability to communicate at a very high level. If you want to be a better leader, you have to spend time improving your communication skills, your public speaking skills, your presentation skills, your media training skills, your ability to hit record when there's no one around and just a camera and explain an idea not from your own perspective, but from the perspective of other people. What will motivate them to want to take specific actions? That's what leadership is all about. And that's.