TJ WalkerTJ Walker Success

Navigating Fame: Building an Audience in Today's Media

15 Sept 2024 · 1 min

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0:30

Short excerpt from a TJ Walker YouTube video discussing how publicity and audience-building have changed: while technology removes gatekeepers and makes it easy to appear publicly (YouTube, Instagram, blogs), it is simultaneously harder to build a sufficiently large, meaningful audience.

Chapters

He was rich and famous the rest of his life, and I like him. I'm not saying that as anything negative. Those days are gone. Yeah, those days are absolutely gone. In a sense, it's never been easier to get publicity and get in front of someone because there's no gatekeepers, because anyone can host a YouTube show and have an Instagram account, blog and Facebook. But in a sense, it's never been harder because it's harder to actually build enough of an audience to get to the point where it's very meaningful.

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