Reimagining Book Publishing: The New Era of Storytelling

They are. And I'm not putting you in the category of the vanity publishers who. They're just trying to take every single penny from someone. Oh, I'll do your website. I'll do such. I mean, I've seen people go to a so called publisher and they've spent six figures and they sold two copies. I'm not suggesting that you. But there are a lot of companies that are sort of hybrids. I mean, I've used one before. Greenleaf Publishing.

Yeah.

There are a lot of incumbents in this space who've been around a long time doing similar services. How are you differentiating yourself in a.

Place well from kind of how the sausage is made. Us selling a company and getting into this industry a few years ago. But always, you know, I knew a fair amount of book publishing and so we, but we kind of parachuted in and that was good. We, we did not want to be part of the old guard. We wanted to reimagine the industry. None of these people are dumb. They're all smart. Greenleaf, there's lots of them. They, they're all smart. I, you know, the traditional kind of old school, the Penguin, Random House. You know, I wouldn't want to be them. They got to figure out how to navigate this new world. But no one's dumb. They're all very, very smart. I'm just, I'm just focused on us. And what us means is that we are trying to democratize, get more people to tell their story. We have to be for profit. We're not a nonprofit. So we elected to go after a certain Persona that sees 10x value in what they spend with us. And.