The Journalist Skills Nobody Expected to Matter #shorts #mediatraining #journalism

6 Feb 2026 · 1 min

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In this short monologue, the speaker challenges the common belief that it is a terrible time to be a journalist. He argues that while traditional newsroom careers are dwindling, the current era is the best time for entrepreneurial journalists who are willing to wear multiple hats—publisher, ad‑sales lead, marketer, and content creator. By leveraging ubiquitous tools like smartphones, podcasts, video, and online distribution platforms, a journalist can produce, publish, and broadcast their work worldwide for free, essentially running their own newspaper, radio, TV, and digital network. The speaker’s message is a call to embrace this multi‑role, tech‑enabled model rather than lament the decline of legacy media.

Chapters

Because I constantly hear from people, oh, it's a horrible time to be a journalist. Oh, the media is. No, it's not. It's a horrible time to be a journalist who wants a very traditional career, as it was 20, 30, 40, 50 years ago working for a newspaper. But it's the best of times ever. If you're a journalist and you are entrepreneurial and you're willing to wear several hats, if you're willing to be the publisher and the head of ad sales and the head of marketing and the head content creator, you can in fact be be a successful journalist because the tools of the trade are all right here in your cell phone. You can write and distribute worldwide your journalism, you can record your audio podcast and distribute worldwide. You can record video and distribute that worldwide. You have your own television network, you have your own radio network, you have your own newspaper network. You can do it all for free. Don't mean to make it sound like it's EAS.