TJ WALKER - THE HABIT INFLUENCER - Personal Development | LIVE STREAM

27 Sept 2016 · 3 min

Watch on YouTube

2:55

TJ Walker (host) delivers an anecdotal monologue about Steve Jobs, arguing that Jobs' celebrated public-speaking and product-launch performances were not purely innate but the result of obsessive preparation and rehearsal. Walker emphasizes that speaking is a discrete skill anyone can develop through repeated practice, and contrasts Jobs' private eccentricities (introversion, odd habits) with his professional attention to design and presentation. The speaker recommends emulating Jobs' rehearsal discipline to improve one’s own presentations.

Chapters

I don't really like a lot of people. In fact, you could say I'm somewhat of an introvert. I have a lot of strange habits. Come to my house and you might not find any furniture. I've been known for not bathing, not wearing shoes for months at a time. And yet when I've spoken, I have sold billions of dollars of product. I've created several multi billion dollar companies. My name is Steve Jobs, folks. One of the most compelling entrepreneurs of the 20th and early 21st century, Steve Jobs. He's been written about, how many movies have we seen about? And people are fascinated by him. And there's just the assumption that, well, great marketer, great showman, when he has a speech to unveil a new product, it is a huge news event. People are camping out for seats in the theater to see him speak. Of course he's a great speaker. He's just a born great speaker, right? Well, no. One of the things about Steve Jobs is that it doesn't matter if you're introvert or extrovert. If you have a product and you're excited about it, you have a passion for it, you can reveal it in a way that is compelling and interesting to people. It has nothing to do with whether you're a people person or you love being surrounded by people all the time. Speaking, presenting is a very specific, discrete skill. Steve Jobs understood that. And he also understood, like with any other product, it's something if you obsess over it, make small, tiny, incremental improvements, you'll never make it better. He was known for his obsessive detail with the look, style, design of the iPad and iPhone and ipod. What doesn't get as much talk is his obsession for making his product launches, his speeches great. He would rehearse again and again and again for days. People don't like to think about that. They like to think of him hold up and just worrying about the beauty and sleekness of a new iPad. Well, of course he did that, but he spent a tremendous amount of time refining his speech, thinking about it, practicing it again and again and again. We can't all be Steve Jobs and introduce and invent products that revolutionize the world and become billionaires. But we can do exactly what he did before every product launch, practice, rehearse again and again and again until it's fantastic.