TJ WALKER - THE HABIT INFLUENCER - Personal Development | LIVE STREAM

A recorded live stream by TJ Walker about personal development. Walker contrasts the mindset of high achievers (growth, optimism, iterative experimentation, habit programming) with reactive, consumption-focused behavior. He engages viewers with a question about large financial windfalls, highlights a university "Life Unplugged" digital-detox experiment, spotlights creators (Sailing La Vagabond) as examples of living a creative life, and recommends classic self-development books and an online creativity course.
Chapters
Meet a need that no one else reading on the Internet. So let's dive right in. Topic one, issue one is the mindset of high success. Hang on one second. We are working out some of the details here. I'm getting my clock here so that I know roughly how long I do certain segments. So I'm going to set that and to start that segment over. So the mindset of successful achievers. What's different about people who are really successful versus people who are so so or unsuccessful? I do believe that so often it comes down to mindset. Highly successful people doesn't matter if you're in the fashion industry, the banking industry, legal industry have a different mindset. And the mindset is quite often one of limitless opportunities of growth. People who are high achievers believe in unlimited potential. Doesn't mean they're pie in the sky and always walk around with rose colored glasses. But they believe very much in growth and improvement. They don't have a fixed mentality where they say, well, this is how I was born, this is how it can be. It can't get any better. I have to stay in my place. I studied this in college so I can never get anything more. That's not what high achievement people do. They believe that if there's something they want to do and it's not something like becoming an MBA center, if you're 5 foot 5, then they will do what it takes to learn, to model from people who have already done it and to make small incremental changes on a daily basis. That is the attitude of high achievement individuals. For me, the biggest difference between high achievement individuals and everybody else is that most people in life go through life in a reactive state. We walk around all day long with our cell phones. We're reacting to what Jeff Bezos says we should read. We're reacting to what a friend wrote on Facebook and we're going to set them straight with their stupid political views. And we spend our day consuming content. Whether it's mindless entertainment, video, and some of that's okay. Whether it's more and more news about the same old politicians we don't like. We spend our days consumed with other people's agenda. If you're watching a news broadcast or a news clip or reading a news story, it's someone else's agenda, it's not yours. Now I'm not suggesting you can never have entertainment or watch a movie or as Marceau is going to do tonight, watch NFL football. I'm not saying you can't do that. But it's about proportion. People who are high achievers in life spend most of their time not reacting to other people's content, not reacting to advertisements from Amazon and ebay. Buy this now. And they don't spend their time reacting to more advertisements from Kentucky Fried Chicken and Coca Cola. Consume this, drink this, buy this, eat all this sugar and fill yourself to the brim. High achievement people decide what they want. They then program their brain to do the daily habits they want. That's what's different. Some people are just good at this instinctively. Others need a push. To be honest with you, I'm not that good at it instinctively. I don't just naturally wake up and do wildly productive things. I have to program my brain. And that's a part of what we'll be talking about on this channel on a regular basis, how you can use the same habits, build the same habits of people who are achievement oriented and not just get stuck in the status quo. For too many people, it's easy just to get up, do the same thing today that you did yesterday. Well, that's going to get the same results as yesterday. If you're totally happy with that, that's okay. But if you want to achieve more, you have to do something different. You have to go out of your comfort zone and you're going to make mistakes. Right now, I'm out of my comfort zone. I'm not used to doing a live show that's simulcast on half a dozen websites all over the world at the same time. But I wanted to reach a larger audience. So that's why I'm experimenting, because that's the only way you grow. I'm comfortable and used to making videos on demand. I can look at it. If I don't like it, I can hit delete. And it's easy. Technically, it's easy going live simulcast, you got bandwidth issues, you have CPU issues. All of those things come up and you got to just deal with it. And sometimes you deal with it by being late. I wanted to go live today, three hours earlier. Didn't get to. I want to have a nice smooth opening. Didn't get to it yet. But you know what? I'm happy because I'm doing it. I'm getting something out there because the next show is going to be a little bit better and the next one a little bit better. And if the first few are rough, how many of you are going to remember that six months later, or for that matter, six minutes later? That, I think, is the attitude of people who are high, achievers they're not afraid to try things. Now, I'm not comparing my little experiment to Edison creating electricity. Okay, that would be a bit egotistical and grandiose. But the basic principle applies. You keep trying until something works, and if something fails, it's still a part of the process to getting you to where you want to go. High achievers don't fail at something and say, oh gosh, I'm a failure. Because believe me, no one's failed more at TV shows, radio shows, podcasts than I have. But I've also had some successes. High achievement people don't fail, fixate on their failures. When they fail, they don't say, gosh, I must be a big failure. No, they say, now I've learned something that doesn't work. Let me tweak it and let me go over here, let me try another iteration. That is the attitude of high achieving people. Part of it comes down to fundamental nature, which can be hard to change unless you try. If you're pessimistic, it's hard to be a high achiever because if you think, well, this probably won't work, then why would you try? People who achieve great things in life have to be optimistic. Doesn't mean they're naive and they ignore reality. But you have to be optimistic that what you're trying can at least potentially work, that it will likely work if all your hard work comes together and you do what you want and it takes that mentality. A pessimist rarely gets things done. Now, you might want a pessimist when it comes to your risk management executive at a large bank. In fact, a lot of people in risk assessment at big banks were way too optimistic ten years ago, and it got us all into a lot of trouble with the worldwide credit meltdown and financial meltdown. But for most people in most businesses, in most industries, you have to have an optimistic view. Otherwise, how do you even get out of bed in the morning? It's one thing if you have a boring, tedious job where you get paid just to show up, punch a card, get your paycheck, maybe you don't need optimism. But is that the sort of life you want? Is that what you consider to be a high achiever? I think high achievers can work anywhere, any kind of labor. You can be great landscaper and be a high achiever doing what you want and what your passion is. But I do think that high achievers like to have some independence, some control over their day, what they create. And that's why you can't just go in, punch a clock and sort of sit back, look for your coffee break, look for your next time out and try to get through to the end of the day. You might make a lot of money that way in some fields, but it's not something that's going to give you tremendous self satisfaction with how you're living your life. High achievement people don't necessarily make the most money in the world, although many do. They are achievers because they're doing something they have a passion for, that they're good at, that they enjoy, that other people perceive as highly valuable. And that's what makes them achievers. And that is why I want you to be an achiever. Good luck in all that you try to achieve. Moving on, let's go to the question of the day. That's something we'll be having regularly here on this show. Are your personal goals big creative? I want you to think about that. I have a question. I ask a lot of my friends from time to time and it comes up in conversations. If you had $100 million or $500 million, what would you do? This conversation with a doctor just the other day, he said, oh, I definitely quit my job as a doctor. I said, what would you do? I'd buy a big plane. Where would you go? Oh, I would go anywhere. What's keeping you from flying to these places? Now I want you to think about what are your goals? What are your dreams? Are they actually big and creative? I know so many people who feel like if I just had this one big win in my startup and could go public and sell it for $100 million, I'd be set for life. Or if I just won the lottery, which I hope is not your main financial strategy, the attitude is then I'll be set for life. But the is set for what? What is it you would actually do with your money? Whether it fell into your lap or I hope you earned it, what would you do? Because so many things in life that might give you joy don't really cost that much money. People tell me I want a big private jet. Really? Do you want to have to hire a captain and a manager and oh, I'll put someone to do that for me. So you want to hire a manager to hire all those people? Okay, who's going to make sure your manage doesn't steal your hundred million dollars? It can open up more and more headaches. If you want to fly somewhere, just fly. If you want to splurge on first class and you can afford it, do that you don't need $100 million for that. So if you're watching this live or on demand, please share with me in the chat box, in the comments section, wherever you are. What would you spend your money on if you did have some big windfall? And are your dreams for yourself big and creative to just say, I want a private jet and a big mansion. Nothing wrong with that. But it's not particularly creative. So let's post comment. Do we have anyone watching today? Marcel? I can't. Okay, well, that's fantastic. Let's slide it a little closer and I'll check that out. By the way, this is a learning experience. I always learn something in every broadcast. One thing I've learned is I should never actually wear this particular sweater because it has a dangling zipper and it is capturing the light and reflecting, and it's annoying. I've never worn this on video before, and I learned a lesson why it's a bad idea. So I do want to thank. Is it Ann? Ellie has joined us. Peggy has joined us. Oh, Ari. Ari, thanks for joining us. One of our regulars here. Good to hear from you. And by the way, we're doing a technical check today. So, Ari and Peggy, I'd both like to know, are you hearing this and seeing this? Okay. Are things syncing up or do I look like a badly dubbed Japanese movie from the 1960s featuring Godzilla? Okay. And Marcel, I'm going to need you to bring it closer to me. I can't read it. Okay. So Ari says, I would be doing the same thing I'm doing now, except maybe do more traveling with my family. So Ari, that's his answer to what would you be doing if you earned or won 100 million or $500 million? What would be your dreams, and are they creative? All right, that's a good sign that you're doing something right with your life now, that you don't need big change. There have been all these studies of lottery winners who quit their job, think they're going to be the happiest in their life, and they're miserable a year later, and they've lost all their money. So radical change is often a problem if you think it's going to solve all your problems because you should be leading your life now the way you want it and not be dependent on necessarily having to have $500 million earned or won. I'm all in favor of goals and having specific financial goals, but they need to mean something other than I just want a big number to sound impressive. And that's the problem. Many people have Peggy has written I would help my family and favorite charities and then still do the same. Well, that sounds like I just had a horrible thought. This sounds like a horrible audience for self development because it sounds like you're already happy. That sounds like a horrible thing to say. But no, Peggy, I'm glad that you are happy and I do want you to be happy and I want Ari, for both of you to continue to be happy. So it sounds like you're on exactly the right track. It is rewarding to make money and be able to help family members who are perhaps not as fortunate as you are as we are. It is great to be able to help other charities too. So Peggy, I very much commend you and question to both of you since I appreciate you tuning in before. We are trying to fine tune the technical side of the show. Are you able to see me okay? Does it match up? What are you experiencing? Do you like the backdrop? We're out of my old studio. This is my living room, so this is my fireplace. I'll be having a fire here later tonight with my daughter and my family. Our dining room table is right over here. So it's a little more informal and yet it's also a little more spacious too. So let me know what you think about that. And Ari says sounds and looks great. Well, thank you. Appreciate that. And haha. Not quite sure what that was responding to. And Nicola writes if we could slide back down. Nicola writes, I spent almost I'd spend it all making movies now, if ever I'm having a bad day. I think to myself of all my failures with TV shows, radio shows, books, other ventures, websites, at least I never got the passion to make movies because that's a great way to lose hundreds of millions of dollars. So Nicola, if you love movies and making movies and you had unlimited resources, it can be extraordinarily rewarding. The power and impact of a great movie is something that transcends many other art forms. But it's also, in my view, one of the most, if not the most difficult art form because there's so many ways of making horrible movies. It's really difficult to make a great movie. You can spend 50 million, 100 million. You can spend $100 million on marketing a movie and it end up a flop. Charlie's Angels just came out, I guess the fourth movie or so. Big budget, big stars, big special effects, and a complete bomb at the box office. Based on what I saw earlier today, you never really know. So I certainly Wish you luck, Nicola, with your dream of making movies. But here's my challenge for you, Nicola. If you love making movies, and this were 30 years ago, I would say yes, you do need to win the lottery. You do need to make $100 million in something else. But guess what? As I'm sure you know, there are people who make movies now for virtually nothing. They make movies with their time and energy and a couple thousand dollars worth of equipment. They learn how to edit and light and record and graphics and all that. So have you made. And these days, movies don't have to be 90 minutes long just to get in the theater. You can make a movie eight minutes long, put it on YouTube. That can be an art form, too. Whether you really call that a movie or not or just a video, that's up to you. But let me ask you, Nicola, have you spent your time and energy making movies now? Because we live in a digital age, it's simply. I mean, it used to be cost prohibitive. Just buying the blank rolls of film would cost a fortune and prevented most people from making movies. So they had to get a studio to underwrite it and buy it, buy them off and make it all happen. Those days are gone. The studios are still making movies, but movies are coming from all sorts of places. I certainly remember Morgan Spurlock, his movie about eating a McDonald's every day. Super sized me for 30 days. Such a powerful movie. He made it for almost nothing. Built a whole career for himself out of it. And it's something he did out of passion and it's something he did very inexpensively. I also remember it was the first movie I ever saw on an ipod. If you remember ipods back in the day, this was probably 14 years ago. I watched that movie on a little ipod screen on an airplane, and it was still extraordinarily powerful. So I want to thank you for sharing on that. Part of what I try to do on this show we'll be doing on a regular basis is bringing to you the most interesting news that relates to personal development. This caught my eyes. This was on cbs. It was later posted on the New York Times website. But there is a university. It's close to where I live out here in Long Island. Adelphi University. They have a course called Life Unplugged. And in this course, Professor Donna Freitas assigned her class the following. She said, you must turn in your cell phone for a week. So the entire class went cell phone free, basically digital free for an entire week. One of the students said, quote, I'm freaking out. I could probably cry right now. They were very nervous when this started. It was considered a fairly bold experiment. But seven days in the teacher said, who's excited? They're getting their phones back today. And turns out people were not that excited. What they noticed is they all seemed less nervous. They were not shaking as much, some of them. This is from a student, Jacob Dannerberg said, everything is perfect now. I'm having a lot better relationships. It's a stress free environment, no pressure about social media. Another student, Adriana Sigliano, said, I think it's really refreshing and relaxing. I was able to fall asleep a lot easier and this one really jumped out at me. She also said doing homework was 100% easier. I got it done faster. I was in the zone. And this all came from students going without their cell phones for a week now. Somehow I guess they were still allowed to use their computer to write their assignments for school. So it wasn't a complete digital detox, but it was completely taking away their cell phones. They made some arrangements so that if parents need to get a hold of them, they could contact the school. And of course there were no crises. It was not a problem for any of them. Going without a Cell phone for an Entire Week here's my challenge to you. Would you be willing to go without your cell phone for some length of time? A week may seem too long, but I have a couple of questions for you. What's the longest you've been without a cell phone in the last 10 years? I can tell you once I went on a vacation and I basically didn't have the cell phone for a week. I did get a little antsy wondering what's happening to my business. But I do think it's extraordinarily powerful in a good way to have certain times when you do not have cell phone access. I try to go for a walk every single day without having any cell phone on me. Anything digital to go through a digital detox. So I want to know from you if you're not willing to go and I'm not asking you to give up your cell phone. I have a. I'm not a hypocrite. I use my cell phone a lot. But are you willing to give it up for certain parts of your day? I do put my phone on a do not disturb mode from 10pm to 7am I also have it so I never hear the ringer and I get alerts just through my watch in a vibration. I also make sure that my phone is completely off when I go to bed and it's not in my bedroom and when I go for a walk, as I mentioned, I don't take the cell phone. So I'd like to hear from you post a comment if you're watching on Facebook or Instagram or any other format and I will respond to you. If you have some method for making it easier to pry a cell phone out of your hand or anyone else's hand, please share it with me. I want this to be a community where we share all of our best personal development tips. Another segment I like to do on this show every single time is put a spotlight on creators. I'll do that in just a moment, but we do have a couple more comments. This is from Clinton says, looks perfect. Well, thanks a lot. We are experimenting with the new look. The set is a little bit different in that it's just a different part of my living room. And so we're experimenting with different angles, different technology and the microphone. So thanks so much Clinton for saying that. Priya writes in oh, it says message rejected. I don't know what that. Am I reading that correctly? So Priya, I don't know what that means. I'm assuming it was a perfectly pleasant and respectable message, although we take all kinds of feedback. In fact, the one video that I've done in the last two months that got the greatest response from the audience on YouTube is me simply reading feedback from one of the viewers saying, tj, shut your bald head. Harsh criticism, but my daughter loved it and she likes to say it once a week to me now, and everyone likes it occasionally to see someone be taken down a peg or two. So don't worry, I won't get too much of a big head. Feel free to share your comments. They don't just have to be praise, it can be criticism too. There was someone else I missed. The final comment from. Clinton writes, oh, Charlie's Angels. Oops. I don't know if you saw that confession. I am of a certain era, a certain age, when the original Charlie's Angels was the biggest thing in pop culture. So that came out, I believe in 1977 or 78. I would have been about 15 years, maybe 14 years old. And every I was not one of them. Don't ask me why, but every boy I knew in junior high school had a Farrah Fawcett poster in a one piece bathing suit. It was practically required if you lived in the suburbs in the United states in the 1970s, if you were male, to have a poster of Farrah Fawcett majors who was one of the stars of Charlie's Angels. So that's what I think of as when you mention Charlie's Angels, but thanks for mentioning that. Okay, let's switch over to Facebook. Oh, this is the Facebook. Okay. So Ari says, I believe breaks are necessary. We certainly do need breaks from cell phones, I assume you're talking about. So definitely we want to do that. And you know what? Let me practice what I preach, because right now I'm talking to you. I want to give you undivided attention. So shame on me. That's the problem. If you don't turn a cell phone off, as I'm going to turn it off, I just saw a text from my wife, emails from a couple of clients. So I'm going to be respectful of you and your time, and I'm literally going to power down. So now I'm not even tempted. If it lights up, you don't have to worry about my eyes going down here. That's one of the big problems of cell phone culture is its ability. Whether it's a ring, a vibration, a ping, a little bit of a notification, it's always grabbing our attention. And quite often the person right in front of you, your own spouse, your own child, a client, a customer, a colleague, that person's really more important than what any billionaire programmer who made up Instagram or Facebook or LinkedIn or Twitter wants with your attention. So that's why there may be a lot of times in the day when it's good to turn off the cell phone, turn it off at mealtimes, you're not that important. That's a phrase that. It almost sounds like I'm being mean or condescending to you. I mean it to myself, too. I'm not that important. The world will get along without you and me if we're not instantly available 24 hours a day. Now, if you're the only surgeon in a small town, people are going to die if they can't get a hold of you. That's different. But I'm willing to bet you're not the one and only surgeon in a small town. Let's go to the comments. Peggy writes, I keep my ringer off during the day, but I check it every now and then because my father is 90. And I'll saying your father is 90 is an explanation enough. Sounds like you're a good daughter. And certainly we. We do want to be accessible to close family, loved ones who may be at a time of life when there are special needs. So I Certainly think that's a very legitimate use of a cell phone. You mentioned your check, your email confession. I'm telling you right now, one of my own personal development habits is, and this is a new one or projects I have written down and I'm not going to show you because I turned my phone off. I have written down my own list of daily habits. Do not check email more than twice a day. Now I've written that down. It's still in the aspirational phase, but I force myself to acknowledge whether I was successful each day or not. Now I've only been doing that for a few days, but I have to really think about it. And what I found is the sheer fact of writing down that it's a goal. Putting it in my daily checklist in the notes section of my phone does in fact reduce my tendency to check email. And this way I can focus on more important things. Creating a more quality show, figuring out more ways of engaging you, thinking of content for more courses. And I just dropped my notes here, so I've got a couple of tables here and chairs, trying to figure out the best configuration. But I did want to share with you someone I thought was quite in a sense inspirational, but someone who is I think going to be more the norm in the Next, not just 20 years, but the next five years. This is a major profile in the New York Times the other day of Elena Karasu and Riley Whitelum. This is a couple and they have a child. They just go around the world in a boat. They make a living. They fund their whole lifestyle by making videos on their boat. And we're going to link to this story and all the other stories I mentioned. The links are going to be provided in the show notes and Marceau. Have we linked those yet? Do we have those? Okay, so you can see exactly what I'm talking about. So this couple met about 10 or so years ago and neither one of them really had much sailing experience, but they really dove into it. Actually about five years ago they dove into it. They made a video just kind of on a lark and somehow got it on YouTube that turned into a channel. It's called Sailing La Vagabond and that's the name of their boat. And now they've turned it into a small mini empire. They're living their dream, they're living their passion. They're traveling the world. They have a 10 month son, Lenny, and it's amazing what they put together. Their channel has 365,000 subscribers. Now that's not Justin Bieber that's not making billions of. They're not the next PewDiePie making $20 million a year, but apparently they're doing quite nicely with not just advertising revenue, selling merchandise, and people just donating money, thanking them for enriching their lives and making them a little better. So it's always nice to hear about people who aren't just doing something about making money, not just doing video games, no offense to people who love video games, but doing some kind of passion in the world and figuring out how to make money from it. Because I do think that if you can create and you can create something that you would do just for fun, that you really have the best of all possible worlds, because that's pretty much what I do, and I know I like it, and it creates a lot of joy. Now, they started posting in late 2014, and the first videos were not particularly polished, but they did one called Our Morning Routine on board, and after just a couple of months, it had nearly 3 million views. @ that point, they figured out they really had something that was worthwhile. So they started getting patrons. They have 3,500 people who pay them between $3 and $10 a month for early access to the videos and a number of other perks. So, again, I don't think they're making tens of millions of dollars. That's okay. That's not the mark of success. But to be able to be on their dream boat, travel anywhere in the world they want, experience life with their child, create things that they have a passion for, and sounds like they're making a decent living, I call that a success. I. I call that a high level of achievement. Important to note, as with so many YouTube stars, these were not people who got MBAs and master's degree in film studies from NYU. These are not people who studied every aspect of technical production. They didn't go to the Columbia School of Journalism, and there's nothing wrong with those places. So my best friends have gone to those places. But these are people who just come from completely different walks of life and took the time to learn new technology, took the time to learn cameras, took the time to learn editing, took the time to learn how to upload. And they've been experimenting and they've experimented with different models of making a living from this. And they have products now. They've got not just people subscribing and giving them patronage and donations, but they're also apparently selling T shirts, keychains. They sell cookbooks, sailing guides, hoodies, shirts. They have websites. It's amazing. They put together a whole little empire. Now when I was growing up, if you want to have a big empire, you had to be born into, you know, the Wrigley family or the, the Mars family. It had to be something, a huge dynasty. There was already a billion dollars there. Now it's possible to create something from nothing. And to me, that's what's so exciting about living in this modern era. They did not, according to the New York Times, set out to be YouTube personalities. Mr. Whitlam, he didn't go to college. He started a business digging trenches and Australia for a phone company. And then he worked on oil rigs for 10 years and in between that, he backpacked around the world. So these are people who basically like to explore, like to do different things, don't like to do the tried true set, put your nose to the grindstone. And they have kind of fallen into this. But now they're doing a lot of fun things and I would say living the dream. So congratulations to them. Again, I've linked to the story if you'd like to see that. Part of what I like to do in this show is reach into my bookshelf and share with you some of the readings that I've learned from over the years, inspiration from and have been instrumental in the whole self development movement. One of them is a book I had frankly never heard of. But I read this recently, the New Psycho Cybernetics. And this is by an author, Maxwell Maltz. This was published in 1960, so it's not that new. This is one of the classics. The book has sold 30 million copies, but I had never heard of it. But I was struck with how many ideas here were developed later on in the 60s by other self help and other personal development books. And in the 70s and the 80s to this day. This was a doctor who was a plastic surgeon, didn't write this book until he was 65 years old. And what he noticed is he had so many patients coming to him with low self esteem, they had convinced themselves because their nose was a little bit bigger than average that everything bad in life was happening because of it. And what he found quite often is no one else in their family even noticed they had a big nose unless they really stared at it. The problem was not their physical, the problem was emotional and with self esteem and with having a basic vision of themselves being successful, capable people. So so much of what this author talks about and this is a book I would recommend I do review some books for you that I think had influence but I can no longer recommend this one. It is dated because so many of the references are all about men in golf and housewives, but there's still a lot of good content in here. I just wanted to share with you briefly a couple of the concepts. The self image then controls what you can and cannot accomplish, what is difficult or easy for you, even how others respond to you as certainly and scientifically as a thermostat controls the temperature in your home. Specifically, all your actions, feelings, behavior, even your abilities are always consistent with this self image. This is why trying to achieve something difficult with teeth gritted is a losing battle. Willpower is not the answer. Self image management is. Now, to some of you, that may sound obvious or trite. It's in part because this guy had so much influence on the whole personal development movement and he does sort of take credit for a lot of other people, but he backs it up because of when it was written. So it's a great sort of history of self help, personal development movement and a lot of the ideas. You'll think, well, that's obvious. But then you got to ask yourself who made it obvious? This guy was definitely a part of it. And again, 30 million copies of this book have been sold. So I. I would recommend it. If you are a student of the personal development movement and you're interested in the history, you won't get that many ideas in there where you think, well, I never thought of that before. I'll try that. It's not that kind of a book. I also like to share with you and I've linked to the book on Amazon if you want. Again, I'm not selling anything, at least not yet. And I don't make any commissions so there's no affiliate fees. So don't buy the book as a favor to me. Now here's another book. This is more recent Linchpin by Seth Godin. He is alive and he is someone who is a wildly successful author who's written dozens of books, all New York Times bestsellers. This book is now a classic Linchpin. It was a New York Times bestseller. I want to share with you an excerpt from it and it seems so timely. Now the book actually came out in 2010, so it's about a decade old. But I want to share with you some of his comments. Now though the proletariat owns the means of production, now the workers. And he's not a communist, believe me. Now the workers are self organized online now, access to capital and the ability to find one another are no longer problems the factories are our minds. If the thing the market values is insight or creativity or engagement, then capital isn't nearly the factor it used to be. This whole concept behind linchpin is that if you want to be valued in an organization or a business or your own business, you have to be so creative, special, different, interesting that you hold other people together. You have to be the linchpin in an organization. The idea of having a set job description, showing up, punching a clock, doing just what you're asked for, doesn't exist anymore with a few exceptions. There are exceptions and some large corporations, private and public sector. But the best jobs in the world are not like that. The people who are thriving have become the linchpins in organizations. And whether it's a big organization or a small organization now, Seth Godin is one of the most wildly successful bloggers. He blogs about marketing business, but really philosophy too. If you just type in Seth Godin blog, it'll take you right to it. He writes seven days a week, often very short, but always great nuggets of insight. So this is a book that I would also recommend. And you can gain so much knowledge from any of Seth Godin's books, I urge you to check it out. I do want to mention our sponsor today, which is my online class, one of my new online classes. There's a link to it below. This gives you a very sizable discount. You will be able to get the course for less than $10 on how to be more creative. Creativity is not just about drawing, painting, artwork, poetry and composing music. You can be more creative in every aspect of your life. This is a very intensive online course video based on I think you'll enjoy. So it's a special treat for you for watching the show this far. If you click below on the link, you'll get a very sizable discount on that course. We are coming up near the end if you have any last minute questions or comments. And I know we're monitoring them on not all the sites we're live on, but we're trying to. We're working out the kinks on that. Marceau, do we have any other comments on Facebook? Facebook or YouTube or Instagram? Great. Well, it is. It is tenor time here in New York on the East Coast. I appreciate those of you who've joined me live. If you're watching this on Demand, I'll be coming to you daily right here on this platform, regular basis where together we're going to have a conversation and community on all aspects of personal development. I'm TJ Walker. See you next time. So now, as an.
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