TJ Walker, in a brief live-stream segment, argues against the folk belief that speaking rarely makes one’s words more impactful. He cites frequent public speakers (e.g., Warren Buffett, Steve Jobs, political leaders) as counterexamples, calls the rarity-argument an excuse rooted in laziness or insecurity, and closes by promoting his media-training services and free books at mediatrainingworldwide.com.
Chapters
Do your words count for more if you speak? Rarely. And it's such a rare occasion that it motivates people to really pay attention. I hear that people talk about that in folklore. In my experience, it's just not true. The people who have the most impact in any society, whether they are the political leaders of nations, whether they are the CEOs of the most powerful corporations, they tend to be people who are speaking all the time to large audiences, sometimes multiple, multiple speeches, interviews every single day. I don't notice that Warren Buffett has a lot less influence these days just because he's doing interviews constantly and giving speeches. Steve Jobs didn't have less influence simply because he gave more speeches interviews. Prominent presidents of countries and prime ministers don't diminish their authority once they enter office and are giving speeches and interviews every day. So I think it's a huge myth out there that somehow your words will carry more weight if you speak so rarely that it's a special occasion. I think that's frankly an excuse lot of people give because they're either lazy or they're insecure and they're not comfortable speaking. So they use this as an excuse to speak less. I'm not buying it. I'm TJ Walker. I teach people how to speak more effectively. If you'd like to improve your own speaking skills, go to mediatrainingworldwide.com and you can download a couple of my books at no charge. Plus learn about upcoming workshops, seminars, and our live online training.