TJ Walker argues that people always have time to rehearse media interviews and speeches and demonstrates a simple cell-phone-based method: record yourself (about 30 seconds for media answers), watch the clip, note what to change, and repeat. For longer speeches he recommends practicing the opening two minutes (record and review) — a full practice cycle can take about four minutes. The segment emphasizes that claiming 'no time' is self-deceptive and harms both the speaker and the audience.
Chapters
So how do you find time to rehearse your media interviews and your speeches? So here's one thing I hear over and over again from clients all over the world. Tj, I'd love to rehearse. It's a great idea, fantastic idea, but there's no time. I gotta tell you, there's always time for anything that's important. I want to show you how simple it is to actually rehearse. Let me demonstrate. Pull out my cell phone, hit the record, and I'm going to switch reverse so I can actually see myself. So how do you find time to rehearse when you've got to give a speech or media interview? My suggestion is pull out your cell phone, hit record, speak, say everything you want to say. 30 seconds or less for a media interview. Then stop, watch it and figure out what do you like, what do you not like, and do it again. Boom. That's 25 seconds. I'm now going to hit. I'm going to watch it, figure out what I like, what I don't like, is that my message. Only I won't play all of it now. But it's only 25 seconds, so it's not hard. It's not simple. You can rehearse for any media interview in one minute. I just showed you how. You pull out your cell phone, you speak to it for 30 seconds, you watch it for 30 seconds. Now, if you're doing the interview, you'll at least be a little more prepared because you've seen a draft already, you've talked through a draft already. The same is true with a speech. Now, you may have an hour long PowerPoint presentation speech. At least practice your first two minutes. Your opening. I certainly hope you have something interesting there and you're not just pointing to slides. Speak the first two minutes of your presentation. Record it, watch it. Total amount of time, four minutes. Folks, you do have time to rehearse. If you tell yourself there's no time to rehearse, you're only lying to yourself and you're only going to hurt yourself and your audience.