Tom Krieglstein uses the Benjamin Franklin effect to win over "Negative Nellies" who pull others down. By asking them for a favor, you can shift their attitude and bring them back into positive engagement.
Dance floor theory. We call these people that you have this adversarial relationship with, we call them negative Nellies. They are the ones who are actively pulling people off your dance floor because of their attitude. And maybe the Benjamin Franklin effect is a strategy you can use to be able to engage those negative Nellies, pull them back onto the dance floor in a positive way that creates that culture of connection.
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