Tom Krieglstein describes how 400 Stevenson University students broke a Guinness World Record by exercising with a fitness ball together, beating the previous record of 353. The event raised $2,400 for the Wounded Warrior Project and showed how a record attempt can unite a community and fund a cause.
400 students from Stevenson University grabbed a giant blue fitness ball, ran out to their football field and started to exercise. Why would 400 students from Stevenson University do that? They were out there to break a Guinness World Record for most number of people exercising with a fitness ball together at the same time. The prior record to them was 353. So at 400, they broke the record and they got that Guinness World Record. It was one of the most talked about events at that university and within that community. And as a bonus, by the way, they also raised $2,400 for the wounded Warrior Project. Think about it for a moment. They got so many people together in their community because they competed to break a Guinness World Record. What could you do in your community? There are so many amazing ones out there, and they somehow this idea of breaking a Guinness World Record creates engagement with.
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