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A strategist asks whether commerce will stay everywhere at once or shift to a curated model where businesses appear only when customers need them. The question shapes how companies will spend money and reach people.

A strategist asks whether commerce will stay everywhere at once or shift to a curated model where businesses appear only when customers need them. The question shapes how companies will spend money and reach people.
It begs the question, does modern commerce look more like you need to be fully distributed everywhere all the time? Or is it that we're going to be curated and you will be dynamically appearing where you need to be at any moment in time? And I have a follow-on question to this. It's a doozy, so stay with me.

Where is the consumer now? Reagan took to the field for the V Spot news .. #ecomm #ecommerce

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