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A marketer argues that tools aren't transforming ecommerce. What's changing is how humans adapt to them. The real question: are we reshaping ourselves to fit the technology, or is it reshaping us?

A marketer argues that tools aren't transforming ecommerce. What's changing is how humans adapt to them. The real question: are we reshaping ourselves to fit the technology, or is it reshaping us?
I think people bring you on as a marketer, but you have this great crossover in the human condition and where we are. And the question that kind of inverts that a little bit for me is more, are the tools changing the humans or the user? And if so, how do you view that? Because you always get asked about the tools, but how are we as humans responding to this change and this rate of change?

Where is the consumer now? Reagan took to the field for the V Spot news .. #ecomm #ecommerce

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