A luxury shoe brand uses machine embroidery to create fabric-like textures on tiny panels like mudguards. The automated needle runs at 800 stitches per minute, completing 15,892 stitches per panel. Embroidery stops at edges so other panels can be sewn over them cleanly.
There's a few things going on here right now. They're actually embroidering panels for footwear. Over here, they're actually embroidering them. In this particular case, the customer, a very high-end brand, is seeking for them to recreate the fabric-like texture of beach pads. So that's the embroiderer that's going back and forth, and that's actually all being machine done. Typically, the fabric would be woven that way for much larger items, but when you're working with such small, intricate items, it's much cleaner when it's embroidered. So right now it's going around the perimeter of the actual panel. This is gonna be for the mudguard over here. This is for the tons. And we can see in real time what's going on with the computer. So it's moving at 800 stitches per minute. In total, there's gonna be 15,892 stitches for this job. And the reason they don't put embroidery along these edges over here is because they know that they're gonna sew a panel over that. And if there's embroidery there, it's gonna make it much harder to sew.
