Starting a clothing brand takes four to five years of mistakes in product, marketing, and storytelling. Begin now so you can spend that time learning and improving instead of waiting for a perfect moment that won't come.
Is it a bad time to start a clothing brand? The best time to start a clothing brand is now. And the reason why is because before your clothing brand gets to a point where it's doing something great, you're going to need to spend 4 or 5 years where you're making a million mistakes. You're making terrible quality t-shirts or hoodies or dresses or whatever you want to do with your clothing brand. You're really bad at marketing. You don't understand your story at all. But all of that needs to start happening now so that you can get closer to a point where you're doing great things and and you have a really clear story and beautiful garments and a good supply chain and products that people truly love. So it is not a bad time to start a clothing brand. It is in fact the best time to start a clothing brand.
