Portugal can match or beat Italy's luxury manufacturing quality while offering better industrial capacity and sustainability practices. The speaker sees Italy, France, and the US as the main buyers for Portuguese luxury goods.
Chapters
We need to do Portugal as the same or higher quality than Italy and better service because we have more industrial capacity. We have state-of-the-art technology and production. So this is what can differentiate us from Italy. In terms of manufacturing, yes, here I think we can have same quality or better quality because in Italy it's like you have— can find both worlds. Here is more the standard is always high. If you ask me what you think in terms of the country of the brands that can buy in Portugal nowadays, I'll tell you of course Italy, France, USA. So this could be the 3 biggest sources, but of course you can have clients from Belgium, from Denmark. It depends. It's more about what you appreciate in terms of sustainability. That's super important. Portugal is, I think, one of the most well-prepared countries for traceability and sustainability.