Mr. Asif of Pioneer Denim Limited shows how a heavily distressed denim jacket gets made for $25 per unit using laser technology instead of hand work. The factory supplies Levi's, Wrangler, and American Eagle, with a 300-unit minimum order.
Did you manufacture this?
Yes. So what would it cost to make something like this? This will be around $25. That's because of there are a lot of laser works in there.
There's a lot of laser work. Yeah. What would be the minimum order quantity for something like this?
300 pieces.
You could do 300 pieces? Yeah. Wow, very customized. So how did you make this? What's the whole process for making something like this?
This is one of the lightest color denim fabric that we produce, and we have like Karan Soodi's pattern, and destruction has been made. The work that you're seeing here has been done by laser.
Amazing. And then this stuff is done by hand?
No, these are by laser as well.
Really?
Okay, amazing. Laser destruction.
Very, very nice. Very soft to the touch. Amazing. Have you ever done something like this for big brands that we might know?
Yes, we are working with major US brands like Levi's, uh, Wrangler. Yeah, we're working with American Eagle.
And if people wanted to find you, what's the name of your factory? Pioneer Denim Limited. This is Mr. Asif. Here we go.