His father, a shoe dog, taught him about construction and materials. His first Air Max Triax sparked a collecting habit that became a business. He's showcasing 600 sneaker pairs representing 25 years of sneaker history.
So how did you get into sneakers to begin with? So my father is a shoe dog. It's not about the sneakers, it's about what a real shoe is, about the materials, the outsole, the Blake stitching, you know, all of that things. It was feeding me some sort of a passion. I think my first pair of shoes that I liked and enjoyed was a pair of Air Max Triaxes. I didn't have Nikes when I was a kid. I was really passionate about Nikes. When I started working and making a bit of money, this is where I started spending tons of money in sneakers. It's really something that comes a long way. One thing very interesting with us is that the business side of things really evolved from what is a passion, right? So I started collecting sneakers, and I was just lucky enough to have someone who let me, you know, and helped me actually make sneakers, right? So transmitting the love and passion, people in the company helped me, you know, build product that we are able to build today. And that was, I think, my luck. Everybody was working towards the same goal, which was make good shoes. On a daily, I think it is very important for us to be passionate about the product because that's what's helped us. So we're going to be displaying and showcasing, you know, 600 pairs of sneakers, 25 years of history of sneakers. It's going to be quite amazing. If you are passionate about what you're doing, this is the only way for you, in my opinion, to achieve something that's kind of great.
