AI MARKETING IN HEALTHCARE
18 Mar 2025 · 1 min

0:54
Excerpt from a YouTube video (AI MARKETING IN HEALTHCARE) featuring Will Humphreys. The speaker describes frontline operational resistance in healthcare practices—difficulty hiring or overburdened front-desk staff—and explains that Lauren used AI plus marketing expertise (via a system called Cortex) to automate the front-to-middle workflow. The automation targets a costly, revenue-lost conversion process for patients who show up in practice, freeing staff and improving profitability.










