Will Humphreys explains how adding electrodiagnostic services through HODS grew his Arizona PT clinics and launched a new business in Alaska with Nathan Shields. Diagnostic services increased reimbursement and gave his practice more autonomy with patients and referring doctors.
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And again, you know, obviously your podcast people already know this, but for me, for my end of it, you know, the electrodiagnostic journey has. Was a beautiful part of our growth when we joined hods, and we brought it into our four locations in Arizona, that increased our reimbursement, but it also spawned a new business in Alaska that Nathan Shields took off and started and grew, and then we ended up selling to a physical therapist who had become a key hand. So it was. It's a very. It's a powerful. There are things out there and, you know, there's. Like you said, it kind of boils down to cutting expenses, which really there aren't. I. Until I'd love to see the business that shows up and says, we're here to help you make money by cutting expenses. Well, I guess except for mine, which I'll talk about later. But then increasing reimbursement is one. And I'm really hoping Nathan will take that on. He's got a program I know he's been working on for a while to help people get more reimbursement just through, like, you know, tactical support, through negotiating and that kind of stuff. But then there's your company that helps you get more reimbursement in a way that creates additional value, that actually supports the industry in terms of autonomy and just straight up marketing, like when patients and other MDs start seeing physical therapists as the musculoskeletal experts because we're doing diagnostic works is the day that our industry as a whole benefits because we're no longer some medication that gets referred out to. We become equals in the referral process.