Short webinar-style dialogue arguing that physical therapy business owners should treat their business like a game rather than immutable law: question entrenched billing and operational habits, ethically experiment with alternatives, and use clear constraints (specs) to spark creative reimagining of services and products.
Chapters
I heard him say this recently on a webinar. Last week we were on together. He's like, we have to start approaching our. The business side of what we do as a game. Because what we're doing is we're treating it like it's law. The way that we're treating, how we're treating, the way we're billing. All these things are so grained into us. But if we saw it as a game, the way that other industries are considered, like, okay, so how can I do this ethically? But how can I. What can we do differently and ethically that would change and solve these problems like you just mentioned, Ben. So if people could go in and start thinking differently about their business? Because if they, if. If we don't, we're just going to continue to go insane doing the same things, expecting a different outcome.
But, but one of the things that he said, which I find, I think just you made me recall, is the concept he had is that what he always wanted is for a. Whether it was formula one, like a government or a regulating body or somebody else, is what he wanted some. Somebody to tell him is tell me how many h I have and tell me the size of the box that my car needs to fit in. After that, I go, I'm gonna go reimagine every single thing. Like, but give me, like, two constraints. Height, width, length, horsepower, everything else. I'm gonna go, I'm. And I'm gonna go play with every single thing that I can.
