Will Humphreys talks with Michael Silva about how ego blocks practice growth. Silva built a solo practice centered entirely on his personal brand, then worked with his wife's coaching to shift that pattern and scale beyond himself.
It always comes back to mindset, doesn't it? Comes back to that mindset. So tell me about ego. How does. What do you mean, ego? Like, what does that mean to you?
Well, what does it mean to me? All right, so my wife's a coach, and she. She has a whole new definition. And she helped me get rid of my ego. But I would say I'm just gonna draw on my own experience. So I built this private practice because I wanted to do things differently, wanted to do it my way. And I built it as the sole person. I was the. I was the everything at first. And the business became about Michael Silva, you know, and I had a niche in the.
With the brain.
I was the brand. And, you know, and I had these people lining up. I had a wait list to see me, see me, see me. It filled my ego. I'm like, whoa, everyone wants me. Like, it's me, me, me. But then I tried to grow a business, and I can't grow a business of me. I needed to step back, get out of my own way, and realize, wait, I've got to. I've got to mentor my clinicians so they can do what I'm doing. It's not about Michael Silva. About Michael Silva. You know, I was a young 20 something when this all started, and I was working with Olympic athletes. So I thought I was the man, you know? And then I realized I'm not. I was just in the right place at the right time, and I provided a lot of value to patients.
