Jacob MorganYorkshire Canine Academy Brain

☝️ Dog Not Listening? Stop Yelling. Do This Instead (click above to watch full vid)

18 Mar 2026 · 1 min

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Jacob Morgan explains why dogs ignore commands: owners aren't speaking their language. He introduces markers, distinct sounds that carry instant meaning for dogs, whose cognitive abilities match a 2- to 3-year-old child's. Learn concrete techniques to improve your dog's listening skills without yelling.

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Today I'm going to show you how to get your dog to listen to you. Contrary to what you might think, your dog isn't deaf. You're just not speaking their language. Let me explain. It's likely that you instantly recognized those sounds. They all have instant meaning, and that's essentially what markers are. Since a dog's cognitive capabilities don't typically surpass those of a 2 to 3-year-old child, communicating with them as efficiently and as simply as possible is not just a preference. It's an absolute necessity if you want your dog to listen to you. And in this video, I'm going to show you exactly how to do that.