Four Ways To Make Money With OfferLab Without Relying On Ads | #Marketing - Ep. 71
17 Sept 2025 · 35 min
Russell Brunson breaks down four ways to earn on OfferLab: affiliate commissions on products you promote, listing your own offers for others to sell, playing both roles to cross-promote, and earning 0.5% to 1.5% as a broker connecting new users. A $497 certification program includes playbooks and tools to get started.
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This episode is brought to you by Indeed. Stop waiting around for the perfect candidate. Instead, use Indeed Sponsored Jobs to find the right people with the right skills fast. It's a simple way to make sure your listing is the first candidate to see. According to Indeed data, Sponsored Jobs have 4 times more applicants than non-sponsored jobs. So go build your dream team today with Indeed. Get a $75 sponsored job credit at indeed.com/podcast. Terms and conditions apply. Do you have a funnel but it's not converting? The problem 99.9% of the time is that your funnel is good, but you suck at selling. If you wanna learn how to sell so your funnels will actually convert, then get a ticket to my next Selling Online event by going to sellingonline.com/podcast. That's sellingonline.com/podcast. This is the Russell Brunson Show. Hey, this is Russell. Welcome back to the show. I hope you guys enjoyed the last episode. You had a chance to listen in to my very first presentation at the OfferLab live event going deep into the history of how this game is played. You know, I talked about how if you wanna be successful in the future, you have to understand the past, right? And hopefully you guys got a lot of value from that one and you listened to it. If not, go back and listen to it, it's really cool. Today's presentation's a little bit different. This one, after we launched OfferLab and showed everyone this opportunity, one of the big things, a lot of people were like, there's so many ways to make money on the platform, I don't understand what to do or what to do next. And initially we shared like 17 different ways to make money on the platform. I think some people got overwhelmed, and so I did a special session where I said, look, there's basically 4 core ways to make money on the OfferLab platform. And I walked through each one kind of step by step and walked through exactly how to do it, how it works, and by the time it was done, people were like, oh, I get it. This is why this is so important. This is why you care so much. This is why you keep talking about it and making it such a big deal. And so I wanna share this episode with you guys as well. You guys can go through the 4 core ways to make money on OfferLab platform, whether you're an affiliate, if you've got an offer, if you're someone who has nothing and you're trying to figure out how to hustle, Maybe you have both, you're both an affiliate and an offer creator, or maybe you wanna learn how to be a broker. I'm gonna walk through all the different ways and I think it's gonna open your mind to the opportunity that you can have by jumping all into OfferLab. The coolest thing about OfferLab too, as you probably know at this point, is it's free, so there's no reason to not do it. Just go to offerlab.com, get your free account, and while you're doing that, listen to the rest of this episode. We're gonna find out 4 different ways to make money on the platform. What's up everybody, great to be here again. Excited to be hanging out with everybody. How are you guys all feeling? I'm not gonna lie, I'm feeling really good right now. 2 days ago I was really tired, yesterday I was kind of getting back, and now today I'm ready to rock and roll. Yesterday was special. I hope all you guys enjoyed the event yesterday. There were so many amazing speakers, so many, like, ahas and takeaways and just different ways to look at the world and understanding business and marketing today, and it was really special. I hope you guys all took advantage of it and participated full out. Again, you had a chance to hear from speakers that normally, you know, it would cost thousands of dollars to hear these guys speak. You had a chance to hear them for free for being part of this launch event. So I hope you enjoyed it, and today is going to be just as insane, if not more. I know the speaker lineup, and it's amazing, and so I cannot wait to share all these amazing people with you guys today. But before we do, I wanna spend a few minutes hanging out because you get thousands of people on a livestream, like, come on, I wanna talk to you all. So I asked if I could jump in and talk first, hope you guys are okay with that, for two different reasons. One, I wanna share something really cool I think will be useful for you guys, but number two is last night we were going through all the chats and all the everything, and there's a whole bunch of questions everyone's asking, and so I was like, how can I answer all these questions really, really quickly? So my team put together a list of the ones that were asked the most often, and so my assumption is 'cause if like, if you know, 10, 20 people are asking the same question over and over again, it's probably 2 or 3,000 people have the same question. So I was gonna go through some of those really quick if you guys are cool with that, and kinda go through some of these questions and answers, and that way for all you guys who are like, still a little confused about OfferLab, about the certification upgrade, stuff like that, I kinda like get rid of that, and then you can just focus on learning for the next, you know, 8 hours today. Is that cool if I do that? Wave your hands if you're cool with that. Alright, sick, that'll be fun. So first thing I'm gonna do before I go through the questions, I wanted to kinda re-step back because again, every time you launch a new platform, it's kinda like when I launched ClickFunnels first time. We launched this brand new platform into the world and they can do a billion different things and I'm showing it to people and they're like, there's so many things that it can do, I don't know what to do. It kind of reminds me of, you guys any Seinfeld fans in the room? Do you remember when Jerry gives his dad a little pocket calculator and his dad figures out that you can like figure out the tip. He's like, oh, my tip calculator. He's like, dad, it does other things. Like that's what I felt with ClickFunnels. People are like, oh, I can use it to get leads, to generate leads. I'm like, it does other things. You can sell Anything, like, oh, and then I'd show people like, you can do book funnels, like, oh, ClickFunnels, you can build book funnels, like, it does book funnels, but you can do webinar funnels, like, oh, you can do webinar, and it took me like a decade to convince people like all the ways you can make money inside of ClickFunnels. So this is kinda similar, like even 2 days ago I shared like 17 different ways to make money on OfferLab, but there's more, there's a lot of different ways. And so I think for a lot of you guys, you're like, I'm excited, Russell's excited, everyone here's excited, I'm not really sure exactly how I'm gonna make money with this. Is that, how many of you guys are kinda feeling a little bit like that? You're feeling the energy, but you're just a little bit like, okay. So I wanted to step back first. I'm gonna break it down, 'cause you wash away all this stuff, there's basically 4 core ways to make money inside of OfferLabs. I'm gonna walk through those really quickly, 'cause if you understand that, then inside of that there's a million different ways and strategies to do it, but there's 4 core ways that I see, and as you're listening to the speakers today, you'll notice people are talking about everything, you're like, oh, that's number 1, oh, that's number 3, that's how, and you kinda see where these things would fit for you specifically, okay? So I'm gonna go through those really quick. So 4, 4 ways. Alright, so way number 1. Way number 1 is the most simple. This is the most easy. A lot of the questions you guys have is like, how long is this gonna take? How much time do I put into this? Blah, blah, blah, all that kind of stuff, okay? The first way is the easiest way. If you saw me do the demo, it literally takes less than a minute to do, okay? How many of you guys want to do this in less than a minute? Okay, alright, this is the easiest one. So this is just basically affiliate marketing. Affiliate marketing, I have the worst handwriting. Okay, so affiliate marketing, that's the first one. If anyone comes in late and they're like, what did Russell write here? It says affiliate marketing. Okay, so that's the very first one. Now, what's cool about OfferLab versus traditional affiliate marketing, traditional affiliate marketing, I go find some of the product I like, I sign up for an affiliate link, I get the link, I promote it, someone goes to their funnel, buys stuff, doesn't buy stuff, and then I get paid commission. So that's traditional affiliate marketing, which is great. Okay, there's always gonna be a place for that. OfferLab is different because as an affiliate it puts the control back into your hands. You get to figure out what is it you want to sell and how do you want to sell, what's your upsell downsell flow, what's it gonna be? Okay, so what it does is you, with the affiliate marketing, basically you log into the OfferLab marketplace and you see all the offers that are there, okay? And today there's a lot of offers, tomorrow there'll be more offers, the next day there'll be more offers, and in a month from now there'll be even more, in 6 months from now, so this marketplace is expanding and it's growing every single day, okay? Big part of this launch event is to get more people with offers on here. But as an affiliate, you get to go and basically shop around for offers. You go to the OfferLab, you log in, there's tons of different offers, and you're like, what should I sell? And you log in there, you can see what's even available to sell. And for example, like right now, I don't have it out yet, but, well I do have, all my books are on there. So if you're like, I wanna sell DotCom Secrets, you can go, like I wanna sell DotCom Secrets, and you go submit, and then you can sell my DotCom Secrets. If you wanna sell other products, we're adding Think and Grow Rich there, students, in the very future Think and Grow Rich will be in there. Plus people have courses, people have membership sites, there's all sorts of stuff, like I'm adding our school groups into there. So like if you wanted to promote our school group, like all sorts of products are in there and it's gonna keep growing and evolving, right? And then you as an affiliate, you log in and say, okay, I wanna build a funnel, you're like, for my funnel I want the first product, I'm gonna sell Russell's DotCom Secrets, DCS, and then I'm gonna upsell Eileen's speaker course, because someone buys, wants funnels, they wanna learn how to speak, so I'm gonna upsell Eileen's speaker course, right? So maybe she's got a speaker course for $300, and then after that I'm like, I'm gonna do Christine's Funny Ads course, 'cause Christine's got a funny, You guys will meet these guys tomorrow, today or tomorrow? Tomorrow they're speaking, but you'll, anyway. So then Christine's got a cool funny ad course, so we got funny ad course. And so I put that thing together, and then I go on social media and be like, hey everyone, there's this really cool book called DotCom Secrets, if you haven't read it, it's amazing, click here to get a copy of DotCom Secrets. They click on it and then they go to your OfferLab affiliate link, boom, they buy DotCom Secrets, and then they upsell Eileen's speaker training, then they upsell Christine's thing, and you're gonna pay commission on every single one of those, right? And then in real time what happens is after the sale comes in, the money gets split. So, let's say my DotCom Secrets, I get paid half the money or whatever percentage I put in, then I ship the book out and you get the other half. And then if they buy Eileen's course, depending what percentage she splits on it, you get half the money, she gets half the money. Next person gets it, it splits half money, half money. And so you can create whatever you want. It's the coolest thing in the world. You just figure out, what do I wanna sell? And literally you can do this every single day. Every day you can walk into an offer, I'll look around, be like, what is in here? Like, oh, here's some cool supplements I like. Oh, here's this cool book. Here's this cool thing. Go create a funnel in 30 seconds and just go post on social media, go post on Facebook. I saw people doing this yesterday. They literally were going on and just like creating a funnel offer app, like hey guys, go get this free book offer, hey, here's a really cool $27 ebook, like, and people are just putting offers out there. And so it gives you the ability, like you can launch a new offer every day. Okay, it's really fun, it's really easy. Now what I recommend doing, the affiliates who are the most successful, usually they buy the products first. So what I would do if this was me, I would set up a funnel, I'd buy the front end, that way when the box shows up, let's say you buy DotCom Secrets, right? The box shows up, I would make a video of me unboxing it, like hey guys, I just got this book, I'm gonna read it. I'm gonna unbox it. You unbox it, you pull the book out and you show them like, this is amazing. If you guys want a copy, click link down below. Right? And then when someone goes, they buy the whole thing. Same thing with supplements. I was telling you guys 2 days ago about Kenzyme, which is the supplement I take that gets rid of plastics in your, microplastics in your body. It's the greatest supplement in the world. Okay? I have my before test, my after test of actually using that supplement, showing my blood levels of plastic before and after. So I'm gonna be making a video in the very near future of me showing like, here's my plastics before and after, and here's the supplement I take. Click down below. And all I'm doing is taking them to literally the OfferLab funnel I'm building for Kenzyme, which takes me less than a minute to build. So that's the first way to make money, just traditional affiliate marketing with a spin, where you can go and figure out exactly what you want the funnel to be. And again, you can build infinity funnels in here, okay? Every day you log in, like what do I want for upfront and what do I want for upsell? You can pick things and just very simple, okay? So that's way number 1. You guys all got way number 1? If you got way number 1 in the comments, say, write way number 1. Like some people are like, well, call's so good at giving good callouts, like what to say in the comments. I'm always like, comment, something cool. Alright, way number 1, let's go. Okay, alright, okay, you guys ready for way number 2? Alright, way number 2. This one is really cool. This one is for somebody who owns an offer. Offer, offer owner. Okay, this is someone who has an offer. How many of you guys are an offer owner? You have a product that you sell on the internet somewhere. Okay, a lot of offer owners. Okay, now as an offer owner, the way you can make money is you take your offer and then you can sell your offer anywhere. It doesn't matter if you sell it on Shopify, ClickFunnels, Patreon, GHL, it doesn't matter where you sell it at. You can still sell it over there, but you can take that offer and then you plug it into OfferLab. Okay, and so it's just in the marketplace. And so you put your offer into OfferLab and it's there and then guess what? Affiliates can find it and they can be like, oh, I just saw so-and-so's offer, that'd be a great upsell for me. That would be a great order form bump. Well, that'd be a great front end. People will literally just take your offer and promote it, okay? So if you have an offer and you don't put it on OfferLab, the only logical reason I can think of, yeah, there's only one, the only logical reason that you wouldn't put your offer on OfferLab is you literally hate money. That's it. There's no other logic, like, people are like, well, what's the downside? I'm like, it's free to put on, and then people sell it, and you make money. And they're like, but I don't know, like, what? Do you hate, like, There's money, you just, you put it there and then it's really, it's that easy. You don't do anything, you just put it there and then people sell it and you get money. Like internet marketing used to be hard. We had to do stuff, we had to like drive traffic. You just put it there and then these guys take it and they sell it and you make money. I tried for 3 months to get every person I know on the planet to put their offer in OfferLab and they all fought me. Except for like, I think we had 600 people got their offers live before we went live 2 days ago. I'm like, you guys. Not only do you get money, you also get the lead. Someone buys your product, it gets fulfilled wherever you sell. So you sell on ClickFunnels or GA, wherever you sell at, someone buys on OfferLab, it gets fulfilled on your, inside your product, inside the wherever you sell typically. So all you know is that an order comes in, money shows up, and then your product gets shipped out, they add it to your CRM, like, so it's just free lead gen, free money, free everything. So that's number 2. So if you're an offer owner, all you do is you take your product, okay, and you put it on OfferLab, that's it, very simple. Okay, now this takes a little bit longer, but not much, okay, this takes less than a minute to build out a funnel. This takes probably 15 minutes to get set up, okay, so just for those who have an offer, I'll explain how it works really simple, it's so easy, I'm not gonna demo it 'cause I didn't create a demo video, but I'll explain it. So what I did, like for example, I took everyone in my sales page, like DotCom Secrets, Expert Secrets, Traffic Secrets, 30days.com, every sales letter inside ClickFunnels, and I just clone the homepage, and I change the title of the homepage to /offerlab, right? So there's, so if someone goes to expertsecrets.com, you just, you see the sales page. If you go to expertsecrets.com/offerlab, there's a clone of the page, it's the clone, straight clone. Okay, then I tell OfferLab, I'm like, here's where the clone page is, and OfferLab's like, put this code and just paste it onto that page. So you copy and paste it, takes Ctrl+C, Ctrl+V, so, 3 seconds maybe, you paste it on the page, and then OfferLab pings and it's like, found the page, and then OfferLab pops up your sales page in OfferLab, and all you do is you go to every single order button and you just, and you click on it and you say switch from my normal order button to an OfferLab order button. Takes you 30 seconds and then it's done, and then that page is live inside OfferLab, and it's done, that's it. And then you get free money and free leads just for putting it in the marketplace so that we can all sell it for you. That's it, okay? Does that make sense? It's almost too simple? Okay, so number 1 way to make money is being an affiliate marketer. Number 2 way is put your offers on there and have other people sell them, okay? How many of you guys understand way 2? If you do, type in way 2 right now. What's up way 2, type it in the comments. Alright, way 2. Okay, you guys getting this? I told you this was really simple. I think we're all overcomplicating this. This is like my gift of simplicity to the world, now that you're all getting it. Way number 3, and this is by far the best way, just so you're all fully, fully aware, okay? Way number 3 is a combo of these, okay? The best affiliates I know have their own offers. The best offer owners are also affiliates, okay? This room, everyone who came out here are speakers for the most part, they all have offers and they're all affiliates. They're doing both, okay? To really, really, really, really win at this game, The key is do both of them. Have your own offers on platform, be an affiliate, doing collabs, doing joint, like this is where people will make the crazy kind of money, the money that we're all hoping for, the 2 Comma Club amount of money, right? Is when you're doing both of them, okay? So how does that work? Okay, what happens is in this we start doing partnerships together, okay? So let me think of an example. So Robert Kiyosaki wrote Rich Dad Poor Dad, right? Really good book, he also has a game called Cashflow Quadrant, and I'm getting him right now to put that on the platform, right? And so for me it's like, I promote my stuff every single day. I have an event called Selling Online, right? So Selling Online is an offer that I have in OfferLab, I pay 100% commission, it's a $100 offer, I pay 100% commission, it's in there already, right? But Robert Kiyosaki's Pretty Rich Dad Poor Dad on there, and the game over here, so like, for me it's like, I can keep promoting my own offer, which is great, but eventually my audience gets tired of hearing me talk about myself every single day. So I was like, wait, Rich Dad Poor Dad was the book that changed my life. I read it when I was in college, changed the trajectory. Rich Dad Poor Dad very soon is on OfferLab. So I go, hey, I'm gonna do both of these things, right? So what I'm gonna do is I'm gonna say, okay, I'm an affiliate marketer, so I'm gonna go and I'm gonna create a funnel in 30 seconds where number 1 is I'm gonna put Rich Dad Poor Dad as the book, then he's got the Rich Dad Poor Dad board game, I'll make that the order form bump, okay? And so I'm gonna drive traffic, I'm an affiliate, so there's the book, There's the order form bump, then after that, then upsell number 1 for one-click upsell, guess what I'm gonna put in there? My offer. I'm gonna put selling online. Now, my audience has heard me talk about selling online every single month for 12 months in a row. How many of you guys are like, if you send me another email about selling online, Russell, I'm gonna strangle you, right? We've had, I think, 50,000 of you guys who've gone through that event. So like, we promoted it pretty aggressively. We spent over a million dollars a month on ads, over and over and over again, right? So for me, I'm always like, What's a new way to introduce this to my audience? So instead I'm like, boom, now I have this funnel where I'm selling Rich Dad Poor Dad. I can go buy ads through it, I can go live on Facebook, I can go live on Instagram, I'm like, hey guys, this is the book that changed my life, it's called Rich Dad Poor Dad. If you haven't read it yet, click down below to get it. They go, they click over here, boom, they buy Rich Dad Poor Dad, they buy the order form bump of the game, then upsell number 1, Selling Online, and they're like, oh, now they're in a different state, like, okay, I'll try Russell's Selling Online event, one-click upsell, boom, okay? Now what's happened? I made money as an affiliate, and I sold my own product. I did both. That's the big secret. That's it. When you understand like this combination is how you start winning this game. Okay, and then I can go back to Rich Dad Poor Dad, I'm like, hey man, I sold 5,000 copies of your book. He's like, you did? I'm like, yeah, we should be friends. He's like, we should be friends, you sold 5,000 copies of my book. I'm like, I have an idea. What if you took the DotCom Secrets book, right, and I build you a funnel in 5 seconds, DotCom Secrets book here, upsell my trilogy set, and then over here you can sell your real estate cash flow coaching program, whatever. He's like, sick, then he promotes it 'cause we're in a partnership, I sold a bunch of books for him, he sells 5,000 copies of my book, he sells his coach on the back, we both win. Guess how much money I gave Mark Zuckerberg in that transaction? Zero. Guess how much I got from Robert Kiyosaki? A lot more than zero, okay, like that's the game plan. Does that make sense? That's this collaboration, okay? When you play both sides of this game, when you're an offer owner and you're an affiliate, you start going in these networks, in the network, and you start getting to know people inside, there's like, there's so many collaboration deals. We got some speakers today. I got some glimpses of what they're gonna be talking about. They're gonna show you guys how to do this. How do you create really good front ends and put them in here with AI? How do you get things working real fast? How do you create front end offers and back end offers? Some of you guys are maybe new to this game. I don't know how to create offers very quickly. Okay, inside the certification we're gonna teach you and train you on how to build offers. 'Cause if more offers you have on the platform, first off, more opportunities you have to make money, but number 2, it's like more collaborations, ideas, and ways you can move things around, right? And so there's a million different ways, but that's way number 3 is the combo. 'Kay, this is the way that you make the most amount of money if you do this, 'kay? Now if you're just beginning, you should start here, 'kay? Then you should learn to get offers, then you should evolve to this where it's like, 'Kay, the combination of me mixing and matching offers and audiences and people is how we win this game the best, 'kay? Alright, that's way number 3. How many of you guys like way number 3? Type in way number 3 in the comments. I'm actually curious now, 'Kay, out of 1, 2, and 3, which one are you most excited by? You most excited about way number 1, way number 2, or way number 3? Which way are you most excited by? 3, 3, 3, 3, 1, 1, 3, 3, 3, 3, 3, 1, 1, 1, 1, 1. No one wants 2? Come on, guys. All right, you got some 2s in there. 3s are technically 2s too. All right. Okay. All right, so there you go. Way number 1, way number 2, way number 3. Oh wait, Russell said that there are 4 ways. But wait, there's more. All right, how many of you guys want the last way? Okay. The last way, this is my sneak attack. Okay? So I'm going to be completely— I'll show you everything. I am fully, fully, fully aware that OfferLab platform only works if you all adopt it. That's the reality. People ask me, how's launch going? I'm like, this is not like a typical product launch where it's like, we made X billion dollars, right? Like this is not that kind of product launch. I'm making $0. Like we literally paying out 100% commission. So I don't make money on this product launch. I make money in the long term if we all adopt the platform, we start using it, right? So traditionally what would happen is I'd be out there trying to get all the affiliates on and trying to get all the offer owners, and I am, my team is doing that, we've been doing that, like, that's my number one role right now, right, is getting everybody on the platform. So that's the heavy lifting I'm doing, but as we're putting this together, like, what if we did something kinda crazy? And this is not something we're doing for forever, by the way, this is like, right now, I need your help, therefore I will reward you handsomely for helping me. But in, who knows, 3 months from now, 6 months from now, when adoptions happen, I won't need the help anymore, This part will disappear. Everyone who has it will be locked in, but long-term, over the decades, I won't need this. When we hit critical mass, it'll just grow. But during the short term, there's this little window where I need you guys' help. So to do that, I'm gonna reward you handsomely. So way number 4 is what we call a broker. Okay, so this is what a broker is. A broker is you find somebody who has an offer and you get them to put on OfferLab, or you find someone who's an affiliate and you get them to come on OfferLab. So you just are the one shaking the hands and connecting me and them, that's it. You don't have to sell anything, you don't have to do anything, you just connect them, okay? And by bringing them on the platform, you can get a broker fee, okay? I talked about this 2 days ago, I did the big longer presentation, I talked a little about this. There's basically, there's 3 tiers here where this works. Okay, when someone first comes in, you don't get any broker fees at first, 'cause it's just, 'cause it's just, yeah, it's just, we don't know if you're good or bad or if you're spam or scam, we have no idea, right? So as soon as you sold your first $1,000 on the platform, what we do is we give you 0.5% of any of the transactions that happen from people you bring on the platform. So let's say for example, if you met Robert Kiyosaki and you brought him onto the platform and he put his offers on OfferLab, so I recommend you guys learning how to use this, you can help these people, 'cause if they get their offer on OfferLab, and people start selling, it's just free money for them and then also for you. 'Cause if you get them on the platform, you get 0.5% of every single transaction. So that person sells $1 million a year of their products and services, you get 0.5% of all that. If you bring in 3 people, 5 people, 10 people, 20 people, like that adds up really, really quickly, okay? Also, if that person happens to do both of these and they promote something as an affiliate, you also get 0.5% of anything that they sell as an affiliate. So imagine you bring one person in and that person sells $1 million a year of their own product and $1 million a year as an affiliate, affiliate, you're getting 0.5% on both sides of the equation. Now I have no idea what the math is on that, but it seems awesome. And that's if you just get one person. Imagine if you get two, or three, or 10, or 12, right? Or 100, or 1,000. It's insane, okay? So this is the first tier. Now, after you've processed over $100,000 on our platform, then we bump you up to 1.5% referral fees, okay? And so that's where I wanna get you guys to, is we wanna train you guys to become really, really good at this game. Get you good at like being an affiliate, get you good at creating offers, getting good at doing these combos and being brokers and stuff like that, 'cause when you get to here, they get 1.5%, okay, so that means you bring Robert Kiyosaki in or whoever, they put the offer on the platform, anything that is ever sold from that account in the future, you get 1.5% royalty on it. Isn't that crazy? Or, if that person's affiliate, and they promote something, you get 1.5% of everything they ever sell in the future forever. You guys getting this? You guys getting this, is it making sense? This is my bribe to you guys to help me to build this community. And again, this is not something that's here forever, it's here today, it might be here for 3 months, might be here for 6 months, I'm not sure exactly, people are like, when are you shutting it down? When we hit critical mass. Right now, anytime you launch a new company, it's like putting something into orbit, and the platform's big like that. We're putting this thing into orbit, and so I'm going crazy, we're spending my time, energy, money, resources, staff, everything to do this, and this is how we're recruiting you guys to do as well, because if you help, it's gonna be very, very profitable in the long term for you guys. Imagine you bring in a dozen affiliates and a dozen product owners, like, your royalty checks over time in a year, from now 5 years, from 10 years from now, it can be really cool. So that is the third way to make money. Now, There's one other cool thing that I'll share really quickly, and I'm gonna go through the, the, my team tells me, a lot of people were asking, it's like, I saw this on the slide, you guys talked about this, but is there any way, I'm like, I have some people who wanna bring in like some heavy hitters, how can I get to this right now? Like I want that today, I don't wanna wait and then get a little bit in here, I wanna like, how many of you guys would like just a shortcut and just jump to the top and get the highest commission possible so that every person you bring in, yeah? Okay, so the way we do that is we didn't wanna just make it like everybody has it out of the gate because again, just, we want to make sure people are qualified, they understand what they're doing, they like, sometimes if you give somebody with no knowledge or education, they go out there and do crazy stuff and it makes the effort on our team side infinity times heavier and harder, and so we decided if we shift this a little bit, if we can train people and certify them on how to do all these things, they can get really, really good at it, then we're willing to shortcut this instead of getting, waiting till you get to $100,000 in sales, we'll just gift you that, like we'll bump you up that level, that commission level, because you've been trained and you're certified. That way it's taking the heavy strain off of me and my team's side. So that's kind of what it is. And so that's why we create the certification offer. I'll walk through here, I'll walk through exactly what it is here in a second. That's the $497 offer. A lot of you guys saw that, we talked about 2 days ago. It's $497, you get certification, which gives you a whole bunch of training on how to do all these pieces in depth, and it gives you training how to be a broker and how to do all these kind of things. So it walks you through all that stuff, and that's really the key to certification program. So Actually, I'll show that really quick and then I'll do the questions. So these are the pieces of the certification program. Are my slides up? There you go. So the basic things is, first off, is we walk you through 8 different affiliate playbooks, like how to do affiliate marketing on the platform. Okay, these are really cool. I've been building these. The live training for all these start next week. A lot of you guys bought it like, where's the training? I'm like, when you log in there, there's a calendar that shows you exactly what's happening. These are happening live. I train better live than I do when I'm pre-recorded, and so I thought it'd be more fun after this launch, the event's done, is to do these live with you, okay? So there's gonna be 8 different workbooks we go through teaching 8 different ways to make money as an affiliate marketer, okay? Number 2, there's 6 different playbooks on how to be an offer creator, okay? How to create the offer, how to put things together, stuff like that. Number 3 then is 3 different ways to be an offer broker. We're gonna walk through exactly what those 3 ways are, how they work, teach you guys how to do it, how to get people on the platform, how to onboard them. We're creating some really cool tools where you could literally go to a Shopify store, you click a button, it'll pre-build their page in OfferLab, and you can show them like, hey, I just built this for you, do you want it in OfferLab? Like, yeah, and then you get them in OfferLab, and then boom, you've locked them in. It's really cool, some cool things are coming with that. So those are the broker playbooks. For those of you guys who have a new offer, or you wanna have an offer, we're gonna be teaching you guys how to take that offer and launch it. I think that one's live next Wednesday, I believe. So we're gonna launch the offer with you, show you guys how to get your offers on the platform, how to launch and how to do it correctly so that people will actually buy your stuff, I've already noticed people posting stuff in the marketplace and they're doing it wrong. They're trying to speak to the person who's gonna buy the product versus like the marketplace, you gotta be speaking to the affiliate, that's who. So we're gonna teach you guys all the nuances and how to like actually launch your offer correctly on the platform, make sure it's gonna work. We built out an entire white label webinar for you where when your offer's on the platform, you can do this webinar to your audience to get people to buy the product, to promote the product, bunch of stuff like that, which is really cool. Then for those of you guys who don't have an offer yet, I'm giving you access to my Core Secrets product. We sell this product for $500 by itself. You get Core Secrets, it's the best product I have to teach you guys how to actually create an offer you can sell. So Core Secrets is coming with it. And then for those who are like, I don't know how to get traffic, we're giving you our Affiliate Funnel Traffic Challenge, which is a 30-day challenge that'll walk you through everything you need to get traffic. And then the Super Affiliate Shortcut is it'll bypass you from down here all the way up to 1.5%, and it'll lock you in that way. So again, when we shut off this Super Affiliate thing in, you know, 3 months from now, whenever it is, In the future, nobody will get any of this, but you will be locked in. So anybody you bring in moving forward, you always have that. So like, people like, when's this offer available? Like, when does this shut down? Like, I don't know exactly when it's gonna shut down, but like, that's gonna disappear. So this is one of those things, it's like, like, I need your help, therefore I'm giving you guys something insane. And I want to make sure you understand that and you don't miss out, because then that bonus is literally priceless. No platform's ever done that. I've never seen a platform that shared shared their fees with their audience. Like, we're the first. I'm sure someone will knock me off, but as of right now, we're the only ones. And so that's really, really cool. So total value of $20,000, and again, you get it all for just one payment of $497 today. And the next week, we'll jump on and start going through all the playbooks, building them out, showing you guys how to do it, executing. You'll get better and better and better. You should feel more confident, more certainty. It'll be more fun, and you'll start playing this OfferLab game. It'll be really, really cool. So if you haven't got it yet, offerlablaunch.com/go. I know a lot of you guys already signed up, so congratulations, we start the live training next week, we've already bumped your commissions up. For everyone else, make sure you get that. We'll show the slide, kind of reference it throughout the day a couple times, make sure you don't miss it, but just wanna make sure you guys all have that. Okay, with that said, I'm way over time, I'm gonna do 2 minutes on my, my team tells me real quick, and then we'll jump out. So, just 'cause I think some of these are really important. First question is, what's the difference between OfferLab and ClickFunnels? Great question. ClickFunnels is my baby, I love it. ClickFunnels is a platform, and on ClickFunnels is where you put your offer, your sales page, your funnel, your merge, all that kind of stuff, right? OfferLab is here, and OfferLab is an affiliate platform. So I still sell all my products on ClickFunnels, I just take it and I say I'm gonna go list it over here on the platform, and then somebody can come and they can buy it from OfferLab, and when they buy it, what happens is then it goes and unlocks it inside of ClickFunnels, and then when they get to the thank you page, it gives them access to whatever they bought inside ClickFunnels on the thank you page. And so they still work hand in hand, but that's kind of the difference. That leads me to the next question, like I don't use ClickFunnels, can I still put my offer in OfferLab? And this is the coolest thing. We created this so it doesn't matter what platform you use. Even like my mortal enemies, if you use them, you can still use our platform. It's great. So sometimes I go too far and I'm just like, as it's coming out of my mouth, I'm excited. Stop Russell, no. So if you use anybody else and you put your product on their platform, guess what? You can still list it in OfferLab. When someone buys it, unlocks it inside of that platform. If you want to use Shopify, okay, Shopify, you can put products here, okay, someone buys here, it still ships it from Shopify. It's just listed here in the marketplace. If you want to use Patreon or if you want to use school or if you want to use like whatever, it doesn't matter. We either directly integrate or there's workarounds you can do with Zapier and stuff and we'll train you on how to do all those things during the Offer Launch Playbook next week. It doesn't matter what platform, you can connect to it and so what happens is the affiliates come in, they sell through OfferLab, but then the fulfillment happens on whatever platform you're on. And we are platform agnostic, it doesn't matter which platform you use, we'll just fulfill over there. And so that's what's really cool about this, it's just something that any platform you're on, it can be good. Now this is the big secret for those of you guys who wanna become brokers, okay? Imagine this, if you're a broker, all you do is you go to Shopify and find every single Shopify store, and you contact them one at a time like, hey, you've got 30 products, can I put them on OfferLab for you? It's just free money. They're like, sure, and you do it, and now you get 1.5% of everything that sells to that channel. And then you go to the next one, next one. In fact, there's a site called builtwith.com. You guys seen builtwith.com? Here's the big secret. You're gonna learn, go deeper on the broker stuff, but builtwith.com, you go in there, you're like, show me every single site that was built in ClickFunnels, and it'll show you every single site. Show me every single site that was built on Shopify, every single site. Show me every single site that was built with, and it shows you every single one. All of them, okay? So if you wanna just be rich doing nothing but brokering, just go to builtwith.com and like Shopify, and then get every Shopify site and go one at a time and just start contacting them, get them on OfferLab, and you get 1.5% of all these products, millions of Reiki. Some of you guys are gonna become bajillionaires. Since that's not a real number, that's not an income claim, right? Bajillion is not a real word. I probably should still say you're not gonna become a bajillionaire, 'cause like, anyway. But you guys understand like this is the magic. Or if you go to GHL, you know, built with like GHL, you type in GHL, here's every site's built in GHL, sweet. There's every single person that you can go plug into the offer, like hey, go to ClickBank. Go to ClickBank, every single person's listed a product on ClickBank. There's hundreds of thousands of successful offers on ClickBank. They can still sell them on ClickBank. The offer owner's just posting them here and then they get free money and they get the leads, it's insane. So, okay, hope that helps. That's what ClickFunnels is versus OfferLab. Can use other platforms, yes. What's covered in certification program? I went through that, hopefully you guys understand that now. Oh, if somebody puts, okay, this is great. If somebody puts my offer, okay, so this person's asking, is an offer owner, somebody put their offer inside of a funnel. The question is, do I still get the lead? The answer is yes. So as long as you set it up correctly, which again, we'll teach you guys in the OfferLaunch Playbook training to make sure you don't mess it up, When somebody buys this thing, wherever they buy it, again they buy it on ClickFunnels, it'll trigger the same automations as if they bought on ClickFunnels. So it sends them, it adds them to my list, it sends a fulfillment thing to send the product out, it adds them to my CRM, like it does all the pieces you need. So even though they buy it on OfferLab, it still triggers everything for you. Which means for a lot of you guys, if you have front-end products, you're paying Zuckerberg 100% or 200% commission, you can just put them on here, OfferFluence 100% commission, if they sell it, they get 100% commissions, they're pumped about it, and number 2, you then get the lead and then you can sell them into your coaching program, whatever on the backend. Okay, so yes you can do that. Do I have to add other people's offers to my offer for this to work? No, you can be an offer owner and just go create your whole thing and just, yeah, you can literally do that. In fact it's really fun because for me I'm putting every one of my offers, all my upsells, my downsells, my entire product catalog is being put in there. My stuff, all Dan Kennedy's stuff, all my secrets, like everything I have is in there, because I wanna be able to create offers on the fly. I wanna be able to say, hey, now I wanna do Think and Grow Rich book with selling a lineup, so I wanna be able to do this, and instead of me rebuilding a whole new funnel, I can build it in 30 seconds like ClickFunnels. So I recommend getting all your offers in there, 'cause it'll give you the ability to test different variations of yours very, very quickly without having to go and like rebuild the whole funnel. You just go and click a couple buttons and it's live. Is there a payment plan for certification? We don't have a payment plan, it's $497. If you're not able to afford that, you can put it on a credit card. I think the minimum monthly fee on a $500 credit card payment's like $12 or something, $13. So that'd be the payment plan, just put it on Visa and have Visa finance it for you. We're trying to make it really inexpensive. Again, this money goes— whoever brought you to this event, all the money goes to them. We're paying 100% commission on this. So this isn't— the only reason I'm doing this is because I want to make sure you are trained so we can get you to the spot where you're able to lock this in. And so we just needed to make it high enough to get you guys to put puts some skin in the game, 'cause those who pay pay attention, that we can show up, go through the training, unlock the higher commissions, and so that's kinda why we did that. But there isn't a payment plan. Okay, I think that's it. Okay, alright, thank you guys for letting me share some stuff. You guys all even more pumped about OfferLab now that you understand all this stuff? Okay, awesome. Well, with that said, I'm so excited for today, you guys. There are so many insanely cool people coming and teaching and training. As you are listening to them and you're sitting there thinking, should I not do it, again, the link's right there, offerlablaunch.com/go. Go get certified, go get signed up, and just learn today, have some fun today. Just try to like, get the ahas, don't stress about it, 'cause next week is when we jump in the training. Next week we're gonna do OfferLab Launch Playbook and we're gonna spend a lot of time getting you guys the offers. Then we'll go into the affiliate playbooks and the broker playbooks and it'll just be line upon line, piece by piece, step by step, we'll give you guys everything you need to be successful on the platform. Right now the only commitment, the only decision is like, do I think this could be my future? If so, go get signed up, go to offerlablaunch.com/go. Come play with us, and then for the next 2 days just relax, hang out, learn from the greatest marketing minds here in the office the next couple days, and that's kind of it. So thank you guys so much, I appreciate it. I'm gonna pass it back to Chris Cameron. Thanks everybody. Alright, I hope you enjoyed that session and you got a lot of value from it. Hopefully you're starting to learn more and more about how you can use OfferLab to grow your business, to make more money, to have more fun, have more collaborations. I will see you guys on the next episode. We'll go even deeper into OfferLab and how you can use it for your business.
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