Project Superfunnel

Welcome to Marketing Your Car, the podcast for funnel hackers everywhere. You're now part of a small group of underground entrepreneurs who are trying to change the world through the products and the services that we believe in. But because we don't rely on venture capitalists, we don't have financial safety nets, so we have to do things differently. We have to do things smarter. We do that through an art and a science we call funnel hacking. This podcast will give you a glimpse at the daily life of a funnel hacker, so let's get started. Good morning everybody, welcome to Marketing in Your Car. Heading out and I don't know about you but I'm kind of tired. It's funny, people always ask me, Russell, how do you stay so positive all the time? How do you keep moving? How do you get so much stuff done? And honest truth is sometimes I'm tired and sometimes I don't want to move forward. Sometimes I wish I didn't have to get stuff done but I do anyway so. I don't know, there's your personal development lesson for today. Just keep moving forward. There's a really cool cartoon called Meet the Robinsons. It's one of my favorites. When my kids were a little younger, the twins were younger, we used to watch it like every day. But the whole message in that is just keep moving forward, just keep moving forward. And so I kinda just, that's how it is. So today I'm a little later than normal and it took me a little longer, but I'm done. Now I'm moving forward. And I actually am excited for today. So this is why. Last summer, it's been a long time, we decided that we needed to figure out who was like using ClickFunnels and speak to them differently. 'Cause right now we kinda have one message we shove down everyone's throats, right? Which has worked, but I know there's a lot of people that haven't bought or been alienated or whatever because they're like, well, how does ClickFunnels work for me? So we messaged a guy on Ryan Levesque's team. We've nicknamed him Survey Steve. He's awesome. So we had him do a deep dive survey, which if you know much about me, like it's hard for me to go deep on things. Like deep dive survey was like so stressful for me. Run really simple ask campaigns. They're like, what's your number one question about blank? And that's it. Where Survey Steve, he wanted to go intense and run like the ones that Ryan talks about in his book, and so I was like, sweet man, so we paid him, ran this intense crazy thing, and came back with all sorts of awesome juicy data. And we were really excited, and we were gonna try to get this huge new, we're calling it Super Funnel inside of our office, that's the code name. Code name Super Funnel. Trying to get it done before the Marcus Lemonis thing, but then we didn't, then I kind of just put it on the back burner, I've kinda had a few things going on in my life, if you haven't noticed. And so Super Funnel's been on kinda pause. But it's been in the back of my mind, this is what we have to do. And so the book launch is coming up in about 6 weeks, and I knew, and I know that Super Funnel's gotta be done by book launch because people are gonna, we'll get a whole new herd of people coming into ClickFunnels at that time, and we just wanna make sure this new Super Funnel is done. So what is a Super Funnel? So basically the results from Survey Steve was that we had basically 5 different Well, I think there's 7, but we were able to kind of combine a couple, 'cause logically it made a lot of sense, into basically 5 markets that use ClickFunnels. And so, and each of those markets use it differently, and we need to speak to those guys differently. And as you know, last week we launched the new survey element inside of ClickFunnels, which is the most ninja, amazing thing on planet Earth. If you haven't used it yet, we haven't talked about it a ton yet, 'cause we're just letting people use it first, then we'll start bragging about it in a week or two, but it's legitimately amazing. And so, we're gonna be using that, so when the super funnel's done, you go to clickfunnels.com and there'll be video of me basically saying, hey, this is Russell, welcome to ClickFunnels, or something like that. And then I'll say something about, you know, you've probably heard about funnels, that's why you're here, and you're probably wondering like, is a funnel right for me, and if so, which funnel should I use, right? Well, I don't know the answer yet either. There's hundreds of potential funnels, but let me know which, if you take this quick quiz down below, we'll find out what funnel's right for you, and then all the training videos show you exactly the funnel I'd use if I was in your business. And so then they take the survey, pop, you know, they click the button, pops up, survey element goes through, they take the survey and then we identify which of the 5 markets they are, and there's a video. And then basically for each of the 5 sub-markets, we found 3 core funnels that are the best for them. So there's gonna be a video I'm recording today of me showing like here's, okay here, you know, you're an author, speaker, whatever, then these are the funnels I would use, here's how they work, boom, they make a special offer. Oh, you're in retail, this is the funnels I'd use, here's a special offer. Oh, you're a, ecommerce, here's the phones I use, here's special offer, and kinda go boom, boom, boom, thing by thing. So anyway, that's kind of the plan. Somebody just pulled in behind me, but like awkwardly like blocking me so I couldn't back out now. Anyway, if I get shot, I'll tell you there. Something weird happens. Anyway, we had someone the other day. Yeah, this lady's literally like taking a picture of our office. She's probably listening to the podcast right now. You can come say hi if you want. We had someone the other day Facebook Live outside the office like, I'm outside ClickFunnels headquarters. And anyways, it's kinda funny for us to see people excited about our office. Anyway, so that's happening today. So hopefully soon you guys will see Super Funnel. And we call it Super Funnel because it's not just a survey and 5 videos, that's the beginning of it. There's survey, 5 videos, and based on that there's 5 different follow-up funnels, there's 5 different, a whole bunch of stuff on the backend. It's pretty awesome, but that's kinda what's happening. So anyway, I'm gonna be getting these done today, and then, you know what's fun? If I get these done today, then next week I get to spend time actually building funnels, which I haven't done in a while. I'm so excited! Oh, so excited! Anyway, that's all I got, you guys. So I'm gonna bounce and let you guys go. Think about it in your market. I recommend and encourage you guys all to go play with the new survey element inside of ClickFunnels. It's free, you just gotta go and Use the version 2 editor, click on survey, and it'll work. It's intense, it does as much if not more than a lot of the software products out there that charge $200 or $300 a month. So you get it for free. Is it okay if we overdeliver? Are you guys okay if we overdeliver? I just wanna make sure you guys are okay with that, 'cause it's not like we can quit making features and doing awesome stuff, but anyway. Alright, thanks you guys, and we'll talk to you soon. Thanks so much for listening. We hope you enjoyed the behind-the-scenes look at our funnel hacking project. You can also watch the Funnel Hacker online reality show and watch us build and launch funnels live at www.funnelhacker.tv. If you'd like to come hang out with your fellow funnel hackers, come join our Facebook group at www.projectclickfunnels.com. Oh yeah, and don't forget, you can get a free MP3 player with the first 257 episodes preloaded at marketinginyourcar.com. Join us next time, and remember, you're just one funnel away from your dreams.