Tie A String Around Your Tooth And Slam The Door
21 Jul 2014 · 7 min
Russell Brunson tells how his 8-year-old son tied a string to his tooth and slammed a door to pull it out for Tooth Fairy money. Brunson uses it to argue entrepreneurs waste time learning instead of taking action. Stop studying, he says. Execute now, even if it hurts.
Chapters
Hey everyone, this is Russell Brunson. I wanna welcome you to a late night Marketing Your Car. All right, so I'm actually heading back home. Todd is in town. We launched ClickFunnels last week. It's been a smashing success. Now we're doing the other side of the software business, which is keeping up with customer support and features and bugs and all that kind of stuff. It's been a lot of fun. So we flew in today. We're gonna be hanging out this week, cleaning it up and making it perfect so we can do our big launch big, big launch here, and hopefully within the next 20 or 30 days or so. We'll kind of plan that out tomorrow, but I'm super excited for that. I wanted to do a podcast today because I just want to share a story that happened this afternoon with my son Dallin. Dallin is the little entrepreneur in our family for sure, and he's always trying to figure out how to make more money, and he's doing yard sales and lemonade stands and all sorts of stuff. Yesterday I think he told my wife, Colette, that he wanted to open up his— he wanted to open up a bank account. And he's like, he has a couple dollars or whatever. And she's like, well, you have to have more money to open a bank account. So he's like, well, I need to make some more money so I can open a bank account. So that was kind of his mindset. And we were driving home from church today and he had this idea. And he said, hey, Mom and Dad, if I lose a tooth today, then the Tooth Fairy can give me some money and I can use that money to open a bank account. And I was like, yeah, but how are you How are you gonna lose a tooth? He said, what I'm gonna do is I'm gonna get string, I'm gonna tie it around my tooth, and I'll tie it to a door handle and I'll slam the door and my tooth will get pulled out. And we kind of laughed and giggled and that's where I thought it was gonna end. Anyway, so fast forward 30 minutes later, we're in the house and my wife and I are making lunch for the kids and trying to get everything ready like that. And I keep hearing the door slam upstairs and I totally forgot about what's happening. And I'm like yelling upstairs, quit slamming the door. And then Bowen yells down, it's Ellie slamming it. She's trying to pull out her tooth. Dallin's tooth. And I was like, oh man, hold on. And so like any good dad would do, I went and grabbed my phone 'cause I wanted to get this on tape. So I grabbed my phone, I run upstairs, and he'd gotten the ribbon from the wrapping, from our wrapping paper Christmas box, whatever, and he had tied a little knot around his tooth and he tied it to a door. And all the kids are up there trying to figure out how to help Dallin make some money. And Dallin is literally trying to pull his tooth out so he can make money so he can open up a savings account. And what was so funny is he was standing on the wrong side of the door, so when he would slam it, the string would actually get shorter instead of pulling it. And two of the times they were doing this and they were kind of perplexed, like, why is this not working, why is it not working? And then Bowen's like, Dallin, you gotta be on this side of the door. So I'm filming this whole thing on my phone. So Dallin goes on the inside and they start slamming the door from the inside and trying to pull his tooth out. And every time he'd slam it, sometimes the rubber would pop off his tooth, other times it would start sliding through his tooth and not pull all the way out. Anyway, I got probably 5 or 6 times him trying to slam the door and to lose his tooth. I thought it was really funny. Then I had him stop so we could come down and have lunch. Then I started thinking about it. I started thinking about this little kid, right? My little Dallin, he's 8 years old. He's got in his mind he needs money. I gotta figure out how to make some money. There's a lot of things he can do. He can do chores. He knows he can make money doing that. But he thought, hey, a quick way I can make money is to rip one of my teeth out. Instead of thinking about and talking about how it's going to hurt and all these things. He just went and did it. Just got out there and tied a string to his tooth, tied it to the doorknob and started slamming the door trying to rip his tooth out. I was proud of him. Not that I thought it was the smartest idea to do, but I just look at how many entrepreneurs I have a chance to work with, how many people I work with, and most of them, they want something. They want money. They want whatever. But then when you lay out here's the steps you need to do to accomplish that goal and get that thing you want, they don't do it. And they'll buy course after course after course and they'll learn and they'll hear and they'll have ideas and all these things in their head. But they're not willing to step up and frickin' tie a string to their tooth and slam the door. And I think that that's one of the biggest problems with people today. And I'm so proud of Dallin for doing that, for getting off his butt, tying a string to his tooth and slamming the door trying to make some money. And I think that for any of you guys who are listening to this who are on that fence right now and you've been in this learning cycle and you're learning and you're learning and you're enjoying this learning cycle, It's time to get off your butt, tie a string to your tooth, and slam the door. I really think that's that mindset, that attitude, that thing that Dallin has, whatever that is. I'm proud of him as my son for doing that, but it's what all of us need. I look at the things in my life that have been successful, and a lot of it is because of that, because I've just gone out there and just tried to do that thing. And if you're struggling, this is your, your call to action. This is your your time to get off your butt, tie a string to your tooth, and slam the door and go out there and find these. Just do it. Just do what it needs to take to make money. It's going to be painful. It might cost you some money. You have to get out of your comfort zone. You're going to have to stretch probably further than you've ever stretched before in your life. You're going to have to have some sleepless nights. You're going to have to risk some of your own hard-earned money. You have to do a lot of work to be able to kind of reach your dream and to have what you want. But it's worth it. I promise you guys. It is so worth it. Anyway, that's kind of my message for you guys today. I thought it was kind of a fun story. If my son, my 8-year-old son, to earn 50 cents or a dollar, whatever the Tooth Fairy would bring him if he would have done it, is willing to tie a string on his tooth, on a tooth that's not even loose, and try to rip it out to make a buck, what are you willing to do? What are you willing to do to change your life? If you're not willing to do something, then you're probably going to keep being in the spot you're at right now. Figure out what you're willing to do. Get off your butt and go do it. That's my message for tonight. Thanks, you guys. I'm sure you'll hear from me more this week. I'm back from vacation now and we're having some fun rolling this new company and excited to share all the little things behind the scenes that are happening with you guys. Thanks again and I'll talk to you soon.
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