A creator should define value broadly: not just money, but beauty, joy, empowerment, meaning. The speaker's most rewarding work succeeded financially and gave him creative expression. Build for a wide audience, not just the privileged, and consider the planet's wellness.
Chapters
when you do create value out there, when you now, but in the future, near or far future, when you're building, when you're deciding the kind of value at large that you want to create, you're deciding who you want to serve and what you want to make and how you want to go about making and building. You all, of all people on this earth, I beg you to set the bar really high and to think about risk and opportunity in the broadest possible terms. And to create value that doesn't just show up in your own bank account, to work for and to create value in other currencies, beauty and joy and empowerment and collaboration. My favorite work, my best jobs have paid me fine financially, but have made me downright rich in terms of meaning and creative expression. And purpose. So please, please, please build something that will matter to more than just a small segment of already privileged human beings. I see so many people do this, and I say it in a very selfish way. There's so much more value that you can capture. That's a funny word that's used, right? That you can capture, that you can create, and that you can spread to so many people. So build things that consider the wellness of and the benefit of the whole of life on this planet.