This content was created by GHION.AI . This content was uploaded by GHION.AI . This is a YouTube video titled "Going Where Consumers Are" featuring Anne Wojcicki discussing the strategic partnerships of 23andMe with retail groups like Walmart and Target, emphasizing the role of retail in healthcare prevention over traditional hospital partnerships. The video was created on November 29, 2017.
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23. AndMe has almost no partnerships with hospitals, like we have no partnership with Stanford almost. We have one partnership in Nevada with Renown, but I have a partnership with every single retail group. So Target, Walmart, cvs, Sam's Club. And I look at that because, like, the future of prevention is not with your doctor, but the future of prevention is with Walmart. And the reality is, like, your health and the status of you today is accumulation of what you have done every single day. So I tell my kids all the time, like, every single day, you're making decisions that are cumulative and they impact your health. So if you want to prevent disease, you need to take responsibility on a daily basis. And where do you live out your daily basis? Like, it might not be in this room, but most of the country lives it out at Walmart. The average person goes there three times a week. So if I want to drive real change in this country, I need to work with Walmart and I need to be where people are going. The reality is, like, no one wants to go and hang out in the doctor for fun. That's not. Like, I don't happen to randomly stroll by Welch Road and see my doctor. It's not near any. I mean, it's near Salmon Shopping center, but it's not part of my ecosystem. And so that's, for me, one of the big things. I think retail is going to become really interesting as they partner with healthcare. And I think that's going to become more and more of an ecosystem for us to actually get a lot of our care.
