Joshua Reeves says shared values matter more than complementary skills when picking co-founders. Misaligned motivations make long-term collaboration difficult. He argues that starting with a problem you want to solve beats starting with the logistics of building a business.
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What brought us together again is not some mapping of strategic skill sets or some spreadsheet optimized on complementary value add. It was values to me. All of us had had prior startups. We were all at a very similar stage in life of wanting to go solve a problem that we could imagine spending the rest of our life working on. And that was what glued us together. It wasn't, again, some logical mapping of skill. It was, frankly, the three of us connecting around kind of what we cared about in life and what we believed in. And so that's one advice I have for folks that are interested in starting companies. When you're starting, especially with who you choose to partner with and found a company with, what matters way, way more than skill or expertise is understanding that person's motivations, understanding what they stand for, and making sure that's aligned with your motivations. Otherwise, it's going to be hard to go build that business together for the long term. And I think the way I would summarize that is, again, there's many ways to build a company. We were solving a problem by creating a business. We were not interested in creating a business to go solve a problem. And it's again, a very different mindset to kind of be focused on the problem as your starting point versus all the logistics of building a company.